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    Improve Your Personal Brand’s Content Marketing Reach

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    A successful content marketing strategy is important for your personal brand to establish yourself as an expert in your niche. Spreading your message across multiple channels will help create even more visibility.

    There are several platforms that your brand can publish to for free, which can attract more readers who can be directed to your …

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    Posted in Personal Branding

    The Soft Skills That Will Get You Hired

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    It’s that time of year again.

    College grads are having their coming out parties.

    Careers are in the offing.

    Soft Skills Will Help them Get Hired

    Soft skills will get you hired too. By learning and using soft skills you will be able to set yourself apart in your career. They aren’t hard to master. …

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    Posted in Book Reviews, Career Development, Interview, Personal Branding

    Resiliency Is The Most Powerful Tool In Your Career

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    Everyone’s career journey is different, and it would be incredibly misleading to suggest that there is one skill that comes at the top of the list every time. But there is one trait does come pretty close: resiliency.

    The tenacity and ability to bounce back from failure and moments of huge stress and disaster, time …

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    Posted in Brand Yourself As, Career Development, Futures, Personal Branding, Skill Development, Success Strategies

    Most Inspiring Ted Talks for Your Career

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    Everyone can have downtimes especially at work. If you feel like you have been staring at the excel spreadsheet in your computer screen for the past hour and don’t want to do anything, you may need some inspiration to be able to refunction. Watch the below videos in your coffee break and get the inspiration …

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    Posted in Career Development, Personal Branding, Skill Development, Video

    Branding Lesson: Revels, Advocate

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    As much as I enjoy discussing the similarities between personal and corporate branding, it is just as important to examine the relationship between the two as well as the nuances within. No matter your career “vertical,” an understanding of the way these two types of branding are connected coupled with the points where you can …

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    Posted in Brand Yourself As, Career Development, Corporate Branding, Employer Branding, Me 2.0, Personal Branding, Skill Development, Sound Branding

    Facebook Audience Optimization to Better Target Your Brand Audience

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    Facebook was once a great way for personal brands to immediately start building an audience for their Pages. In the last few years algorithms have changed all of that, but a new feature aims to solve the organic growth problem.

    Many brands and businesses post content, images and video on Facebook as a way to …

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    Posted in Personal Branding

    Unbrand Yourself the Office Newbie

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    You got the job. You’re super pumped. No more living off ramen noodles. Time to take on the corporate world. Unfortunately, day one is nothing to write home about. Even though you have a college degree, no one seems to care. You’re super disappointed, and don’t want to waste the next 8 months struggling to …

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    Posted in Corporate Branding, Personal Branding, Workplace Success

    Slow Down; Have an Urgent Calm

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    Don’t be quick, fast, or in a hurry (all the time).

    Be unhurried (within reason, of course). Be markedly unrushed. Slow down when you talk, walk, respond, ask a question, enter a room, shake hands, and leave a room. Be confident enough to take time. Move only when necessary.

    If you slow down. You’ll go …

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    Posted in Personal Branding

    Are you REALLY Interested In Connecting?

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    Let’s do lunch!

    Call me!

    I’ll ping you soon!

    Come on … Seriously?

    Have you heard all of these lines?

    Have you spoken them? Typed them? Texted them?

    One thing I have noticed over the past few years is that a lot of people say they want to connect. Which leads to the obvious question …

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    Posted in Career Development, Personal Branding

    Personal Brands – The Authenticity of the Script

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    A common phrase used in customer service and satire alike, “my pleasure” can mean many things based on simple intonations and inflections further expanded upon by vocal timber, energy and body language. An entire novel can be written based on how the phrase is said. Because a lot of businesses feel these two words are …

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    Posted in Corporate Branding, Personal Branding
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