Author: Susan Gilbert

Susan Gilbert uses her laser focus knowledge to coach and provide online marketing and social sharing programs for authors, speaker, experts and small businesses. She is the author and publisher of several books including “The Land of I Can,” and “KLOUT SCORE: Social Media Influence, How to Gain Exposure and Increase Your Klout,” Susan combines online marketing with strategic thinking to create successful programs. Working most often with authors and entrepreneurs, she understands promotion at a personal level as a regularly quoted resource in USA Today, Entrepreneur, Inc. Magazine and many more. Follow her Digital Marketing Tips at her blog: SusanGilbert.com
Microblogging
Personal Branding

Use Microblogging to Promote Your Personal Brand

Bite-sized content or microblogging is becoming more popular with online audiences on both mobile and computer devices. Creating unique and eye-catching images opens the door for converting leads into sales and growing your social networks with organic methods.

Which platforms work the best for microblogging posts? After conducting the right target market research to learn …

influencer marketing
Personal Branding

Why Influencer Marketing Will Grow for Your Personal Brand in 2018

When attracting the right audience for your personal brand reputation is everything. A high-level influencer can help spread the word, which can make a big difference for your visibility and sales.

Lately as social media has become more advertising focused it’s becoming a wider trend to connect with people of prominence. Daily conversations and sharing …

SEO
Personal Branding

Why You Should Think About Google Featured Snippets Again for Your Brand

Recently Google announced an update of its Featured Snippets for both desktop and mobile search. This provides a personal brand’s website an opportunity to appear in top results with answers to the most pressing questions online. Answers are displayed in a descriptive box in several different formats, including video.

How is this important for your …