Category: Marketing

New Android Logo

Fresh Android Logo

Android logo has undergone a significant transformation. Just ahead of the highly anticipated Android 14 release, Google has unveiled a fresh and modern design for the Android logo and associated branding. This redesign comes after years of the logo remaining unchanged since 2019. Google’s aim with this update is to establish a stronger connection between …

BENlabs Wins Marketing Awards

BENlabs Wins Marketing Awards

The industry’s premier entertainment AI provider, BENlabs, has been honored for its innovative use of data in influential marketing efforts. BENlabs won both the ‘Best Use of Data’ and ‘Best Gaming Campaign’ awards at the 2023 Influencer Marketing Awards. Overwolf is an all-in-one platform for creators in the gaming industry, and these awards are a …

Sonic Branding
MarketingNewsPersonal Branding

The Growing Importance of Sonic Branding in the World of Marketing

Brands are constantly seeking new ways to stand out and leave a lasting impression on consumers. One strategy that has gained significant traction in recent years is sonic branding. By incorporating strategic sound elements into their brand identity, companies can create a unique and memorable experience for their audience. In this article, we will explore …

InfluencerMarketingNewsSocial Media

Threads App Unleashes the Future of Influencer Marketing: Prepare to Revolutionize Your Brand!

Platforms like Instagram have revolutionized the way we connect and engage with others, and now, a new app called Threads is set to take the influencer marketing world by storm. With over 150 million downloads within its first two weeks, the app has caught the attention of brands and marketers worldwide. In this article, we …

MarketingNewsSocial Media

Could Influencers Be the Secret to Saving Hollywood?

The entertainment industry has undergone a significant transformation in recent years. With the advent of social media platforms like TikTok and Instagram, a new breed of celebrities has emerged: influencers. These online stars have amassed massive followings and have become powerful marketing tools for brands across various industries. Hollywood, in particular, has turned to influencers …

Bud Light
Corporate BrandingMarketingMedia BrandingNews

Influencer Dylan Mulvaney Slams Bud Light’s Inadequate Reaction to Transphobia

In the world of influencer marketing, brands often seek to collaborate with individuals who can help promote their products or services to a wide audience. However, the responsibility of a brand goes beyond mere promotion. They must also show support and stand by the influencers they hire, especially when faced with backlash or criticism. Unfortunately, …