Author: Wendy Brache

Wendy Brache builds and executes personal branding and online marketing strategy for executives and corporations in the high-tech sector. She is the author of Sales Force Branding: Differentiate from the Competition, and co-creator of the Sales Force Branding program. Wendy is a senior consultant specializing in B2B Corporate Social Media, Demand Generation and Marketing Automation, and is also a featured marketing technology speaker and columnist on renowned websites, such as Maria Shriver’s Women’s Conference, Chopra’s and Denver’s
Personal Branding

Happy New Year!!!!!! (With Extra Exclamation Points)

Happy New Year!!!!!!! (These exclamation points will mean something in 28 seconds)

Most of us won’t have too much brainpower today, so let’s get right to it.

Here’s a quick review of Entrepreneur Magazine’s proposed Exclamation Point Guidelines for 2012. These should help communicate our personal brands as we approach the New Year:

Entrepreneur’s interpretation…
Read the Rest →
Personal Branding

How to Power Up Your Small Business Brand

Kelly Paull is a social marketing ninja and the self-proclaimed “geek” behind Directly Successful, a company that helps small businesses use technology to increase brand awareness and online presence. With clear, straightforward guidance rooted in years of first-hand experience, Kelly helps drive site traffic, power up Facebook pages and increase fan engagement.

As an early …