Tag: Ian Schafer

Corporate BrandingMarketingMedia BrandingPersonal Branding

Every Brand is a Newsroom in 2013

Newsrooms are still losing jobs—Newsweek, the Cleveland Plain Dealer, The New York Times all recently announced plans to cut more positions. My advice to those people being offered a buyout? Take the money and get ready to be appreciated again. Because now is the best time for a journalist to lose his/her job.

Writing, interviewing, …