There is no greater resource than your present happy customers. Especially when it comes to selling your products and services to new prospects. While you can use their written words on your website or social media platforms, a video testimonial is much more impactful. It’s one of your most powerful brand benefits.
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Establishing credibility for your personal brand begins with great content. A great way to showcase your expertise is a published book both in print and in the digital realm. You want to ensure that all of your time and effort gets the most visibility with a well-written biography.
A personal brand’s reputation is built through … Read the Rest →
