Author: Stephanie Jones

Dunkin Collab

Ice Spice Teams Up With Ben Affleck

In the ever-evolving landscape of branding and marketing, collaborations between celebrities and renowned brands have become increasingly popular. One such exciting collaboration has recently emerged between the sensational musical artist, Ice Spice, and the beloved coffee and donut chain, Dunkin’. This unexpected partnership showcases the power of leveraging fan bases to create innovative and enticing …

Elon Musk's Brand

Elon Musk Biography Builds His Brand

Elon Musk, the visionary entrepreneur, has cemented his reputation as a symbol of innovation and progress. As the driving force behind a myriad of companies in areas such as electric cars, space missions, and green energy, Musk’s ambitious objectives and technological pursuits have garnered global interest. This piece provides an overview of Musk’s life, his …

New Android Logo

Fresh Android Logo

Android logo has undergone a significant transformation. Just ahead of the highly anticipated Android 14 release, Google has unveiled a fresh and modern design for the Android logo and associated branding. This redesign comes after years of the logo remaining unchanged since 2019. Google’s aim with this update is to establish a stronger connection between …

Plastic Concerns Rise

Brands Are Ditching Plastic

The harmful effects of plastic pollution on ecosystems and human health have made this problem urgent. About 21,000 pieces of plastic per person are floating around in the ocean, highlighting the severity of the problem. The demand for environmentally friendly alternatives to disposable plastics is increasing in step with public consciousness. However, solving these problems …

US Open

Brands Fight For Representation at the US Open

The US Open, a premier tennis event, attracts significant attention, allowing brands to engage with a vast number of fans. By utilizing experiential marketing, sponsorships, and partnerships, companies boost their brand presence and consumer engagement during this tournament.

Evian’s Boat Cruise with Maria Sharapova

Evian, a consistent US Open sponsor, has initiated an experiential cruise …