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    Personal Branding Begins in the Waiting Room

    Do you know when a job interview has begun? The first question right? Wrong. The elevator. Waiting in reception. The small stalk on the way to the interview room. That is when a job interview begins. The same can be said for a business meeting or a sales call.

    In fact, you need to start …

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    Posted in Interview, Job Search, Personal Branding, Reputation Management

    Avoidable Mistakes – Protect Your Personal Brand

    I was talking to a CEO recently who told me that executives who send her emails featuring spelling mistakes were one of her pet peeves.

    The no-nonsense CEO is aged in her early 60s so she hails from an era when correct spelling and grammar were a given unlike today. She told me she is …

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    Posted in Brand Yourself As, Career Development, Personal Branding, Reputation Management

    Temper is a Personal Branding Torpedo

    It can happen to anyone. One minute you think you have everything under control and the next you are out of control.

    Work really is a fairly emotional place but we are socialized to keep those emotions in check. Hey, we’re humans right? Too much stress, frustration and overload can lead to moments of unchecked …

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    Posted in Personal Branding, Reputation Management

    Don’t Turn Off Those Who Can Help

    I had lunch with a friend recently – a talented marketing manager who is not loving her job in a professional services firm.

    We had only just sat down when she started moaning and groaning. “Where is my ideal job Kate? Tell me what I should do?”

    Okay, I realize I am a career coach …

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    Posted in Career Development, Job Search, Personal Branding

    Do You Prime Your Referees?

    I have had the occasional phone call  from a recruitment consultant or hiring manager reference checking a job candidate that has come out of the blue.

    In some cases the job candidate was someone who had reported directly to me years ago and in others it was someone I had worked with within six months …

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    Posted in Interview, Job Search, Personal Branding, Reputation Management

    The Power of Rehearsing

    I am a huge fan of rehearsing for pretty much everything – job interviews, tough conversations with a co-worker or boss and pitching for a pay rise.

    In fact, I see rehearsing as a time-efficient, free-of-charge personal branding tool that you can use in pretty much any area of your life.

    People often worry that …

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    Posted in Interview, Personal Branding

    How to Say ‘No’ but Maintain a ‘Yes’ Personal Brand

    When we are developing our careers in uncertain times we can struggle with saying ‘no’ when asked to take on a new challenge whether that is an internal project or something outside work.

    I struggle with saying “no” myself especially as my livelihood depends on maintaining a personal brand that says, “yes, I will take …

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    Posted in Brand Yourself As, Career Development, Personal Branding, Success Strategies

    Are You an Accidental Bully?

    Okay, now that I’ve got your attention, I want you to think about if is possible that at some point in your life you have bullied another at work without setting out to be destructive.

    If we hold any sort of power at work including being a person of influence within a team even when …

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    Posted in Personal Branding, Reputation Management

    Four Questions to Ask Yourself

    I’m a new author on the Personal Branding Blog posting for the first time last week about using courtesy as a way of building a personal brand.

    I got a question that had nothing to do with courtesy – well maybe in the abstract – but was it interesting nonetheless. Paul asked me, “What is …

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    Posted in Career Development, Personal Branding, Social Media

    Boost Your Personal Brand with Courtesy

    I was watching the 2003 film, Tears of the Sun recently and falling for Bruce Willis as a US Navy Seal team commander who was, well, commanding but always courteous.

    Backed by a team of equally manly guys with manners. Lieutenant A. K. Waters had to lead a beautiful doctor played by Monica Belluci as …

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    Posted in Brand Yourself As, Personal Branding, Reputation Management
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