Author: Roger Parker

Roger C. Parker is an author, book coach, designer, consultant who works with authors, marketers, & business professionals to achieve success with brand-building writing & practical marketing strategy. He helps create successful marketing materials that look great & get results, and can turn any complex marketing or writing task into baby steps.
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Build Your Personal Brand by Simplifying Your Message

Simplifying your message can pay big dividends when building your personal brand and communicating your ideas.

The simpler your message, the easier it will be for others to understand your brand and remember your ideas. This strengthens your brand and increases your impact and control over events.

Short lists, for example, are far more effective …

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Easy, Universal Blogging Idea for Personal Branding Success

Are you looking for an easy blog post idea that you can use over and over again to build your personal brand–regardless of your field?

Serendipity and a willingness to look for inspiration everywhere can play big dividends. Often, the best ideas for building your personal brand come from reading books outside of your field.…

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Tips for Personal Brand Building Success with SlideShare

SlideShare offers numerous opportunities for enhanced personal and corporate brand building.

SlideShare offers an efficient way for authors, individuals, and self-employed professionals to build their personal brand in a search engine and social media-optimized environment.

Authors, job hunters, and self-employed professionals can post PowerPoint presentations online, where they can attract viewers, enhance your online presence, …

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Guide to Personal Brand Building Using Kindle Publishing

Learn how to write and self-publish a book to build your personal brand with the help of Ryan Deiss’s Kindle Publishing Revolution.

Writing and publishing a book remains the best strategy for building your personal brand. Writing a book establishes you as an expert in your field, instantly differentiating you from your competition and opening …

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Practical Online Writing Tips for Personal Branding Success

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The second edition of Ginny Redish’s Letting Go of the Words …

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5 Writing Tips for Personal Branding Success

Writing plays a key role at every step in your journey to personal branding success.

Efficient and effective writing skills are central to your ability to express yourself and differentiate yourself from your competition, so you can get noticed, trusted, and assume increased responsibilities.

Here are 5 simple tips to help you improve the quality …

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Could Your Personal Brand Survive Hurricane, Fire, or Flood?

What would have happened to your personal brand and business if you were a self-employed professional living in lower Manhattan or coastal New Jersey when Hurricane Sandy struck?

Would your brand and business survive if your computer, iPad, and smartphone were lost or damaged by fire, flood, or hurricane?

After the flood waters receded, would …