This past week we welcomed in the first day and first weekend of summer and gazed at the super moon. I hope you enjoyed it and had a time to relax and renew for the new season!

For entrepreneurs and small business owners, as promised, here’s the podcast I created in “finding your target market”. Working with the right target market will energize your business and bottom-line.

Here at the Personal Branding Blog we’re welcoming in some new authors. Please join me in welcoming:

Skip Weisman  – Skip is The Leadership & Workplace Communication Expert working with business leaders in virtually every industry from banks to plumbers, improving individual and organizational performance by transforming interpersonal communication at, and between, all levels. Skip is a professional speaker, training, coach and consultant on the topics of leadership and workplace communication. He is a member of the National Speakers Association, past president of the New York State NSA chapter, a member Toastmasters, and he speaks regularly at national and regional conferences as a keynote presenter or breakout session contributor on his signature topic The 7 Deadliest Sins of Leadership & Workplace Communication, and related communication topics.

Ceren Cubukcu –  Ceren is a top 5 bestselling author of Make Your American Dream A Reality: How to Find a Job as an International Student in the United States. She has received her Bachelor’s degree in Information Systems from the Dual-Diploma Program of Binghamton University. She found her first full-time job as an IT Advisory Associate at KPMG LLP New York City office six months before her graduation and worked on this position for a year. Afterwards, she received a scholarship from Bentley University to study her MBA degree. She has graduated from her MBA degree with a distinction and received three job offers before her graduation. After her graduation, she worked as a Business Systems Analyst at Merkle Inc, a CRM agency for two years. She recently founded her consulting business to help more international students find jobs in the US in addition to her self-service digital event ticketing platform, Etkinlik Fabrikam (My Event Factory), to offer her webinars. You can follow her via Facebook or contact her via

Alex Freund – Alex is a career and interviewing coach known for publishing his extensive list of job-search networking groups via his web site Alex is prominent in a number of networking groups; he does workshops on resumes and social media, makes frequent public presentations, teaches a career development seminar and publishes his blog focused on job seekers. Alex had a successful career as corporate director at the headquarters of Fortune 100 companies. He graduated from Cornell University’s School of Hotel Administration and managed some 35 different departments as a part of Facilities Administration or Support Services. Alex has extensive experience at interviewing people for jobs. He is an expert in preparing people for interviews.  He lived on three continents and speaks five languages.

Sharmin Banu – Sharmin is a development partner for high performers who wants to have more Growth, Purpose and Joy for their work and lives. On top of her coach training, a deep eastern cultural background and a 12-year of high tech corporate experience give her a unique position of learning what blocks people to move up in their career path and what helps them to excel. She is very passionate about helping professionals so they can honor their core selves and leverage those to thrive and succeed in the high paced corporate culture and have more fulfillment from their lives. Sharmin’s clientele  is mostly high-tech professionals in the mid-level in their career. Sharmin and her husband have a young daughter and lives in Kirkland WA. Sharmin loves to stay in touch with her friends and the extended family.

Did the summer solstice and all the great activities around it keep you from seeing all the great posts from our authors?

Here’s a round-up of our posts from last week! Feel free to jump in an comment.

We look forward to your comments and feedback this, week, too as we cover:

  • Asking for advice, insights and recommendations
  • Why interview answers must be short
  • How your job description is your baseline
  • The “new” think before you speak
  • The danger of outplacement cookie cutters
  • and more!

Have a great first week of summer!


Maria Elena Duron, is managing editor of the Personal Branding Blog, CEO (chief engagement officer) of buzz2bucks– a word of mouth marketing firm, and a professional speaker and trainer on developing social networks that work. She provides workshops, webinars, seminars and direct services that help create conversation, connection, credibility, community and commerce around your brand.  Maria Duron is founder and moderator of #brandchat – a weekly Twitter chat focused on every aspect of branding that is recognized by Mashable as one the 15 Essential Twitter Chats for Social Media Marketers.

Are you busy? Here’s some quick and easy tips on Social Marketing for busy people.