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    Personal Branding Weekly – Think Before You Write

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    Posting one’s opinions in a very bold and disrespectful way on somebody else’s profile is akin to randomly ringing another’s doorbell and trying to convert them to a different religion or trying to sell them something they’re not interested in.

    Even in supposedly mature circles, there are still some people who try to push their …

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    Posted in entrepreneurship, Personal Branding, Skill Development

    Get Seen and Be Read with This One Thing

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    For email marketing, which is more important – the subject line or the from line?

    Statistically, it’s the from line. And, I agree.

    We will scroll past, close and even delete other emails (or even status updates) that get in the way of the people we’re interested in hearing from or about.

    The “who” makes …

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    Posted in entrepreneurship, Networking, Skill Development

    Personal Branding Weekly – Meaningless Appreciation Works against Your Brand

    Sad Businessman photo from Shutterstock

    We’ve all been at the receiving end of a meaningless ‘thank you’ or ‘appreciate you’.

    When appreciation is insincere, it’s received negatively. It actually has the opposite effect than what may have been the original intention.  Or, even worse, it’s seen as manipulative.

    I shared some of the negative phrases that are seen as pithy …

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    Posted in entrepreneurship, Personal Branding, Skill Development, Workplace Success

    The Problem with Gifts of Appreciation

    Wrong Gift photo from Shutterstock

    Sometimes they miss the mark.

    Giving that Starbucks card to the person who doesn’t like coffee.  The gift card to a steakhouse to someone who’s a vegetarian.  Or, the plaque to that person who doesn’t have a wall to put it on.

    And often gifts of recognition are confused with a gift of appreciation. They’re …

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    Posted in Personal Branding, Skill Development, Workplace Success

    Personal Branding Weekly – It’s No Picnic

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    For our readers in the U.S. and Canada, Happy Labor/Labour Day!

    For many small business owners, it’s time to get back to business.

    The summertime can be overwhelming.  Juggling kid’s, activities and family reunions/vacations and still be accessible to clients, can take its toll on even the most driven entrepreneurs.

    Let’s get back to business!…

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    Posted in entrepreneurship, Personal Branding, Skill Development

    Give Up The Bloody Fight of Doing it Yourself

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    Imagine you were setting out to network with people today. Let’s do the math. If you allot 30 minutes to connect with someone (imagine ordering a coffee or making it through a parking lot, building and a receptionist – none of these activities all in all can be done in less than 30 minutes each). …

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    Posted in entrepreneurship, Networking, Personal Branding

    Personal Branding Weekly – Bloodied, Beaten by Your Own Hand

    Angry Email photo from Shutterstock

    Dave blew it this week.

    His email response was filled with CAPS, accusations, references to “pent up feelings” – all the things you may want to say but didn’t (which would be the smarter move) -  have now placed in an email where it can live for eternity (and be shared, reviewed and re-read).

    I’ve …

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    Posted in entrepreneurship, Personal Branding, Skill Development

    Personal Branding Weekly – Dazzling Conversation Starters

    Talking photo from Shutterstock

    Ever hit that moment of awkward silence?

    At an event and don’t know what to talk about?

    Does it seem like all you do is grip, grin and graze making chit chat that’s merely a conversation seeking a topic?

    Here’s an easy acronym to navigate you through a conversation. Ask questions following the pattern of …

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    Posted in entrepreneurship, Networking, Personal Branding

    The One Action That Makes or Breaks Brand You

    Appreciate photo from Shutterstock

    It’s not attitude. And, communication is a close second.

    The one action is appreciation.

    When you are more appreciative; when you look for opportunities to be appreciative; and when you are appreciative of yourself and your surroundings it changes how you react, interact and respond to other people and your environment.

    Genuine gratitude goes a …

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    Posted in Personal Branding, Skill Development, Workplace Success

    Personal Branding Weekly – Cursed By This Myth?

    Knowledge Power photo from Shutterstock

    Have you heard that knowledge is power?

    Well, that’s a myth.

    Knowledge alone is not power. Applied knowledge is power.

    If you want to be average and not stand out, then you’ll operate on this myth. Think about it. How many people do you know who really know a lot? Ask them any factoid, piece …

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    Posted in entrepreneurship, Personal Branding, Skill Development
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