• Learn How to Build a Powerful Personal Brand That Will Differentiate You and Allow You To Compete in the Global Marketplace.
  • Blog Archives

    Secrets of the Tag and Your Personal Brand

    shutterstock_233856061

    You know tags are an important part of social media. You know the two symbols associated with tagging. You’ve even managed to master a bit of the etiquette ascribed to tagging people. While this is definitely a step in the right direction, there’s still more to the equation. Once you understand all of it, your …

    Tagged with: , ,
    Posted in Personal Branding, Social Media

    Strategic Vulnerability and Your Personal Brand

    shutterstock_216365722

    Coming across as “human” is valuable, especially since people do people with people.  While this may seem like a weakness to the individual, to the audience, being human makes it easier to connect with you.

    Turning Weaknesses to Strengths

    Identify

    The first step toward overcoming any weakness is recognizing that you have any to begin …

    Tagged with: , , , , , ,
    Posted in Personal Branding, Success Strategies

    Personal Brands: Soft Skills Make a Hard Difference

    shutterstock_256563148

    In order to achieve full balance, there must be equal parts yin as there is yang. In business, these two opposing yet equal forces are known as soft and hard skills. Where one covers tendencies that cannot truly be quantified, the other is able to be measured precisely. Yet in today’s world of startups and …

    Tagged with: , , , , ,
    Posted in Personal Branding, Skill Development, Success Strategies

    The 3 Musts of Building a Successful Social Network

    shutterstock_312983462

    The network. We hear all about having to have one. We are invited to events revolving around it. We are asked about it. But does anyone really know what it is or how to create one?

    A simple explanation for why the network is glossed over is because so many assume it’s something you should …

    Tagged with: , ,
    Posted in Networking, Personal Branding, Social Media

    Personal Brand #Success on Twitter for Small Business Owners

    shutterstock_316351109

    With almost a decade of history to its name, Twitter has proven to be a social media powerhouse unlike anything else. Restricting its users to 150 characters or less and linking its community through the use of hashtags and the at sign, it has allowed for open and immediate communication between companies, users and new …

    Tagged with: , ,
    Posted in Personal Branding, Social Media, Sound Branding

    The Organized Personal Brand

    shutterstock_254724856

    Organization. It’s the one thing so many of us let go when times get busy. From unkempt desks to computers cluttered with files from projects no one remembers anymore, it’s no wonder that entrepreneurs are forever stereotyped as flying by the seat of their pants. Yet, in a world where technology is taking on more …

    Tagged with: , , , , ,
    Posted in Personal Branding, Skill Development

    A Thousand Words

    shutterstock_256144651

    We’ve all heard the warning to never post pictures of yourself you wouldn’t want others to see. As far as this generation of those born with the internet are concerned, it’s the oldest rule in the reputation rulebook.

    Are there any new rules revolving around pictures anymore?

    The short answer is, “Yes.” This is further …

    Tagged with: , , , ,
    Posted in Personal Branding

    Holidays and Your Personal Brand: The Gift of You

    shutterstock_312679610

    The season for holiday parties has only just begun. From now until the beginning of January, invitations for galas and soirees across town will be doled out, inviting everyone to celebrate a break from work with alcohol and delicious hors d’oeuvres. While it might be tempting to arrive to each with a stack of business …

    Tagged with: , , , ,
    Posted in Personal Branding, Reputation Management, Sound Branding

    Exploring the Brand with Denise Lee Yohn

    shutterstock_134609567

    Published November 2, Denise Lee Yohn’s latest work has already begun accumulating a growing following of supporters. Extraordinary Experiences is an ebook that delves into explaining and understanding how certain brick-and-mortar companies continually maintain growth throughout an age where the internet has been making such establishments virtually obsolete. In it, she delves into the minds …

    Tagged with: , ,
    Posted in Interview, Personal Branding

    Entrepreneur: Don’t Fear the Tweet

    shutterstock_197256626

    Social media has provided companies a quick, uninhibited way to connect with consumers the world over. From this, of course, has stemmed those brands that never quite “got” its purpose, choosing to type out manifestos and then posting them 150 characters at a time on Twitter. Even though this kind of over-tweeting is certainly harmful …

    Tagged with: , , , ,
    Posted in Personal Branding
    Content Partners
    As Seen In