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    Breaking Down The Break

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    Life happens. While we try to control even the tiniest aspects of it, there are always events that can simply never be predicted. Needing to care for an elderly loved one or even realizing you want to be a full-time mom or dad results in wonderful family time but can leave you stranded once you’re …

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    Posted in Personal Branding, Skill Development, Success Strategies

    The Stronger Brand – Harry Potter or Rick Grimes?

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    Fun or just the facts?  When Ryan Rhoten interviewed me for his podcast, it was more of a conversation and storytelling between two friends over coffee (since we’ve known each other for a while from #brandchat – a weekly chat every Wednesday about branding).

    He asked me – who do you think has the more …

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    Posted in Corporate Branding, Media Branding, Personal Branding

    Anonymous Rage

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    Digital anger happens to everyone. Whether blindsided by a rude comment or engaged in a chat that quickly heats up, there is no evading the feeling of wanting to yell at your inanimate screen before throwing it on the floor. Unfortunately, breaking your screen won’t erase the rage now bubbling inside you. The message remains …

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    Posted in Media Branding, Personal Branding, Reputation Management

    Avoid these Potholes in the Road of Communication

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    Communication is already complex.  It is a road filled with U-turns, roundabouts and dead ends, stretching on as far as the eye can see. Communication is extremely layered, encompassing spoken words, volume, timbre and body language in a complex display of sound and movement. With the advent of email, text without the subtle signs of …

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    Posted in Personal Branding, Reputation Management

    Keeping Your Personal Brand Professional in a Shark Fight

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    The higher you climb, the more fans you get. Subsequently, the higher you climb, the more people are there to point out flaws in your arguments. Openly calling someone out for misinformation has always been a practice. Whether through poetry as was popular in the 1700s or through the internet as is popular today, you …

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    Posted in Personal Branding, Positioning, PR, Reputation Management

    Reading the Digital Smile

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    Social meetings are as much about body language as they are about what’s said. Whether you’re aware of it or not, everything we communicate comes with a pairing of gestures, facial expressions and eye movements that tip us off to the truth behind the words.

    In fact, we look to nonverbal cues which are 12 …

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    Posted in Networking, Personal Branding, Social Media

    Creating a YouTube Channel for Your Personal Brand

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    While there are several platforms you can host your videos on, you cannot deny the leader in the video space is YouTube.  Even though other platforms can be perceived as more professional or you may even have more control of ads appearing or not and recommended videos appearing or not, remember what I said about …

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    Posted in Marketing, Personal Branding

    Protecting Your Business and Personal Brand During a Fire

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    Small or large, as soon as you hire on employees, you increase your chances of having to fire someone by 100%. Inevitably, the time will come when a worker is not performing to your standards or has done something against company policy. While many firings aren’t hostile, it nevertheless is an important step to take …

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    Posted in Media Branding, Personal Branding

    Want to Get Ahead? Go on Vacation!

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    Feel always behind and that you’ll never get ahead? Do you wonder if all these delayed tasks, missed meetings and unkempt desk are negatively affecting your personal brand?

    Yes, they are.

    Being unproductive or giving the impression on being ineffective taints you in a negative light that will have lasting effects.

    If you’ve missed a …

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    Posted in Marketing, Personal Branding

    Social Media Personal Branding for Real Estate Agents

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    Social marketing for real estate agents is a must in today’s world. But if you plan on using social media as part of your realtor marketing plan, there are a few things that you must know, first. Here, we will tell you about the ins and outs of social marketing. With just a bit of …

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    Posted in Networking, Personal Branding
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