Linkedin announced some new functionality this week with its new Profile Organizer. Now you have the ability to save profiles, organize your connections into folders, and add notes to any or all of your connections. Pretty cool stuff!
Linkedin is currently offering a free 30 day trial for anyone who would like to try out Profile Organizer — after that it will only be available to premium members. I personally think this feature should be free — but Linkedin is trying to find ways to monetize itself to produce a profit and I can’t argue with that.
The ways to use Linkedin to your advantage and the added functionality are growing every few months – if you are not on Linkedin, as soon as you are done reading this post, head over to LinkedIn and create your profile.
In a way, if you are not on Linkedin, you do not exist to the others on the Linkedin network, and you will miss out on any opportunities that could have come your way via Linkedin. And in a competitive job market and digital economy you should be doing everything in your advantage to get ahead.
Bloggers get linked
And for all you bloggers out there here is an awesome tip to drive some extra targeted traffic to your blog using LinkedIn.
Through using the groups feature on Linkedin join as many groups as possible that have communities around your niche. If your niche is personal branding search for personal branding groups, if your thing is inbound marketing search for those groups — there is pretty much a group for everything on LinkedIn and if you can’t find yours, create your own group.
Once you have joined the groups related to your niche you can post your blog posts under the news tab.
You will see an immediate uptick in targeted traffic over the next few days to your blog and since they are interested in your niche you should pick up some new subscribers as well. The more groups you join and consistently post your new blog articles in the news section the more sustained traffic you will see.
Have a great weekend!
Author:
Chad Levitt is the author of the New Sales Economy blog, which focuses on how Sales 2.0 & Social Media can help you connect, create more opportunities and increase your business. Chad is also the featured Sales 2.0 blogger at SalesGravy.com, the number one web portal for sales pros, the professional athletes of the business world. Make sure to connect with him on Twitter @chadalevitt.
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Some sound advice. Thank you Chad!
Respectfully,
Paul Castain
VP Sales Development
Consolidated Graphics
Chad,
Thanks for providing people with this information. Our company, RapidInfluence http://www.rapidinfluence.com , has had good success as a start-up by our people being involved in Linkedin as well as having a company page, joining groups and posting our blogs as you suggest. Currently while we await organic search to kick in for us Linkedin is actually our biggest driver of traffic.
We actually just chronicled this in a recent blog post “How we created and implemented our social networking strategy” http://www.rapidinfluence.com/blog-0/bid/10381/How-we-created-and-implemented-our-social-networking-strategy
Thanks,
Ed Loessi
http://twitter.com/rapidinfluence
http://twitter.com/edloessi
Plus of course as members of the same group you can extend your network quite rapidly. It’s a great way to network with like minded people quickly and easily.
Chad,
This is great information. As a job search blog, we try to provide as much relevant, up-to-date information as possible to our readers and this is definitely going on the list. Thanks!
Employ Me Today!http://employmetoday.blogspot.com/
Thank you for the information about posting your blog under the news tabs. I did not know that and now I do! Thanks!