• Learn How to Build a Powerful Personal Brand That Will Differentiate You and Allow You To Compete in the Global Marketplace.
  • Self-Confidence is Everything

    Penguins  in Antarctica are described by scientists who have studied them for 23 years as undaunted, without self doubt, and with a good attitude.

    That’s my definition of confidence. Once somebody’s got confidence, you’ve got something.

    What confidence is not:
    -moral superiority
    -organization-chart title
    -tan skin and white teeth
    -grin and grip

    What does confidence feel like? You:
    -you no longer need approval

    -can change your mind
    -have grit
    -make decisions
    -delegate sooner
    -have more freedom
    -have better coping methods
    -feel worthy
    -get followers
    -go over, under, around, or through problems

    -experience more happiness
    -take chances that changes your life
    The surprising cost of confidence:
    -envy from others


    If you don’t have it in yourself, no one will have it in you.


    New book by Debra Benton, The Leadership Mind Switch (McGraw-Hill, June, 2017). Advance purchase available on Amazon.com now.

    D.A. (Debra) Benton has been helping great individuals and organizations get even better for over 20 years. Just as exceptional athletes rely on excellent coaching to hone their skills, Debra's clients rely on her advice to advance their careers. She focuses on what is truly important to convert what you and your organization want to be from a vision into a reality. TopCEOCoaches.com ranks her in the World's Top 10 CEO Coaches noting she is the top female. And as conference keynote speaker she is routinely rated in the top 2%. Her client list reads like a “Who's Who” of executives in companies ranging from Microsoft, McDonald's, Kraft, American Express, Merrill Lynch, United Airlines, and PricewaterhouseCoopers to the Washington Beltway and U.S.Border Patrol. *She is the author of ten award-winning and best-selling business books including The Virtual Executive and CEO Material. She has written for the Harvard Business Review, Wall Street Journal, Bloomberg Businessweek, and Fast Company. She has been featured in USA Today, Fortune, The New York Times, and Time; she has appeared on Today Show, Good Morning America, CNN, and CBS with Diane Sawyer. To learn more Debra advising leaders, coaching, facilitating a workshop, or speaking: www.debrabenton.com

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