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    LinkedIn Branding? Definitely.

    Here are just a few social media trends to watch in 2022 and beyond. You can remain ahead of your rivals by adopting these trends. Don’t overlook LinkedIn when it comes to powerhouse personal branding. This platform may seem featherweight, but rest assured it is not.

    It’s easy to overlook LinkedIn branding when much online chatter focuses on the aesthetic features of social media. YouTube has the swagger and Instagram has the glam. But LinkedIn is where the rubber meets …

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    Posted in Career Development, Personal Branding, Social Media

    Digital Brand=You

    In-person presentations and handshakes are considered "old branding." Your brand has evolved over time to be online. You are now digital. In-person presentations and handshakes are considered “old branding.” Your brand has evolved over time to be online. You are now digital.

    Personal branding was alive and well 30 years ago. You created your brand with a handshake and in-person presentation. Your brand has evolved over time to be online. You are now digital.

    LinkedIn’s 2003 …

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    Posted in Networking, Personal Branding

    How to Start Your Career Using Just Social Media

    social media networking

    I often chuckle when people ask the questions: “Is social media that big of a deal?” or “Can social media really boost my career?” My answer is always in the affirmative. This isn’t just because I think so, but because I’ve seen it play out countless times for numerous people.

    In our world today, social …

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    Posted in Career Development, Career Resources, Job Search

    5 Ways to Improve Your Interviewing Skills

    Interview Best Practices

    An interview is a business transaction wherein the objective of the hiring manager (the person who has the authority to hire) is to make a selection among job candidates called in for interviews. A candidate has two challenges: first, to convince the hiring manager that he is the ideal candidate for the position, and second, …

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    Posted in Personal Branding

    How to Use LinkedIn to Find Your Next Job

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    If you’re in transition and looking for a job or you contemplate changing jobs, there’s nothing more powerful than learning how to be efficient and effective at using the power of LinkedIn. Being listed on LinkedIn is a must. A study by Microsoft revealed that 70 percent of employers have rejected job candidates because of …

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    Posted in Personal Branding

    Who Is Really Deciding to Hire You or Not?


    Years ago, I had a large office in the Wall Street area with a personal secretary screening my phone calls, opening mail, taking dictation, and managing my calendar. Since then of course, the business world has changed. The next phase had executives sharing a pool of secretaries using floppy discs working on word processors. That …

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    Posted in Personal Branding

    10 Social Platforms Best Suited for Building Your Brand

    Social Media Phone What is your favorite social media platform for enhancing your personal brand and why?

    The following answers are provided by members of Young Entrepreneur Council (YEC), an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, YEC recently launched BusinessCollective, a free virtual mentorship program that helps millions of entrepreneurs …

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    Posted in Personal Branding

    Why Your LinkedIn Profile Is More Important Than Résumé


    Yes, your LinkedIn profile is more important than your resume!  Do I shock you with this declaration? Think again. Your résumé is typically being sent to individuals, to recruiters, or as a job application, which has limited exposure. Yet your LinkedIn profile is open to literally the entire world around the clock. Moreover, as I …

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    Posted in Personal Branding

    6 Logical Tips to Finding a Job

    Thinking of Leaving Your Company? 4 Reasons to Stay

    It would be interesting to review a few perceptions that job seekers have on issues stemming from feelings rather than from logic. Such perceptions are based more on gut feelings rather than thinking. Examples follow.

    The interview is about me.

    People feel good when asked to come in and interview, because they think the interview …

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    Posted in Articles

    Job Hunting Hack: Get Hired From a Single Post


    One simple tactic on LinkedIn can lead to your absolutely ideal job. This approach is especially important if you do NOT have the qualifications, work history, education or experience that would make you a perfect candidate.

    So, if you have a strong interest or great enthusiasm but nothing on your resume that qualifies you, here’s …

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    Posted in Personal Branding
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