You Have Competition So Turn Up the Juice

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You have to continue to differentiate yourself at each stage in your career. Regardless of your age, at every point in your life, there is a younger person eager to step into your job. If you are 30 years old, there is an impatient 20-something coming up on you; at 40 there is that pesky 30-year-old. One 60-year-old CEO told me about a 44-year-old knocking on his door to take over the company—his own son!

 

When you want something you’ve never had, you have to do something you’ve never done. Whatever your age, job situation, work history, or family way, turn up the juice going forward. Do it now, do it for your team, your company, and yourself—that is, unless you are ready to give up. But if you are like me, you aren’t about to give up. You must realize that personal reinvention never ends whether you have a little gray hair or no hair.

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Debra Benton

D.A. (Debra) Benton has been helping great individuals and organizations get even better for over 20 years. Just as exceptional athletes rely on excellent coaching to hone their skills, Debra's clients rely on her advice to advance their careers. She focuses on what is truly important to convert what you and your organization want to be from a vision into a reality. TopCEOCoaches.com ranks her in the World's Top 10 CEO Coaches noting she is the top female. And as conference keynote speaker she is routinely rated in the top 2%. Her client list reads like a “Who's Who” of executives in companies ranging from Microsoft, McDonald's, Kraft, American Express, Merrill Lynch, United Airlines, and PricewaterhouseCoopers to the Washington Beltway and U.S.Border Patrol. *She is the author of ten award-winning and best-selling business books including The Virtual Executive and CEO Material. She has written for the Harvard Business Review, Wall Street Journal, Bloomberg Businessweek, and Fast Company. She has been featured in USA Today, Fortune, The New York Times, and Time; she has appeared on Today Show, Good Morning America, CNN, and CBS with Diane Sawyer. To learn more Debra advising leaders, coaching, facilitating a workshop, or speaking: www.debrabenton.com

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