Personal Branding Blog – Dan Schawbel The Personal Branding Blog offers branding and career advice from Dan Schawbel and his team of experts.

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Personal Branding Interview: Ivanka Trump

Today, I spoke to Ivanka Trump, who is an American businesswoman, socialite, heiress, and fashion model. The daughter of Ivana and Donald Trump, she is Executive Vice President of Development & Acquisitions at the The Trump Organization. She is also The New York Times and Wall Street Journal bestselling author [...]

Personal Branding Interview: Heather Cabot

Today, I spoke to Heather Cabot, who is the Founder & Publisher of The Well Mom, and the Web Life Editor for Yahoo!. In this interview, Heather explains how she came up with her brand, how she transitioned from a job at ABC News to being a mom, the communication skills that she gained [...]

Personal Branding Interview: Rahaf Harfoush

Today, I spoke to Rahaf Harfoush, who is a social media strategist, author of Yes We Did, research coordinator for Wikinomics and a contributor on Grown Up Digital. She supported the Obama campaign with regards to social media. In this interview, Rahaf talks about the common mistakes businesses make when it comes to branding and [...]

Business is Always About Connection. Period.

I ran across this quote the other day from Mzinga CEO Barry Libert:
“GM never thought of themselves of being in the business of connecting people, which is why they’re going bankrupt,”
Pretty valid thought if you ask me. Should all businesses be involved in connecting people with each other? Better yet… should businesses search for that [...]

The Personal Branding Inflection Point

Have you ever wondered what the job marketplace will look like a few years from now? It is intriguing to think about because we have arrived at a huge inflection point in the marketplace for businesses,  entrepreneurs, careers, and jobs.
I like to think of inflection points as points in time when everything changes. Things that [...]

Personal Branding Interview: Simon Sinek

Today, I spoke to Simon Sinek, who is the author of Start With WHY, the creator of The Golden Circle, and a popular speaker. In this interview, Simon talks about what the WHY is, why companies need to have a sense of purpose, examples of companies and individuals that have a WHY, advice on finding [...]

Personal Branding Tip: Stop Trying to Control Your Employees and Brand

Are you worried your corporate marketing department and lawyers are going to stop you from creating your personal brand? If you are, this post is for you and for the corporate control freaks fighting a fool’s battle.
The marketing department has lost control of the brand
When I write and talk about personal branding, quite often I [...]

Personal Branding Interview: David Airey

Today, I spoke to David Airey, who is the author of Logo Design Love, and a very popular blogger with over 17,000 subscribers. David is a famous graphic designer from Northern Ireland, who knows a lot about branding from creating logos for many successful companies. In this interview, he talks about why a logo is [...]

The Importance of Content in Internet Success

I have always been blessed to have people around me that continue to push me into new ideas and new areas of conversation. I was having a conversation recently with a friend of mine and we landed on the topic of content. When it comes to content and Internet success my friend developed an equation [...]

Gordon Gecko and Information as a Commodity

I absolutely love the movie Wall Street. There are plenty of reasons why I love the movie but it is not because of the awesome acting, the dull color fade of the 1980’s, or the slicked back hair styles of Charlie Sheen and Michael Douglas. It is one line that makes the movie… one line [...]

  • Dan Schawbel

    Dan Schawbel is the leading personal branding expert for Gen-Y. He is the bestselling author of Me 2.0, as well as the publisher of both the award winning Personal Branding Blog and Personal Branding Magazine.

    • "Personal branding force of nature" - Fast Company
    • "A leading voice in the area of personal branding" - BusinessWeek
    • "Gen-Y branding expert" - Entrepreneur
    • "Personal branding guru" - New York Times
    • "Internet guru that can make you rich" - Details Magazine

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