Personal Branding Blog – Dan Schawbel The Personal Branding Blog offers branding and career advice from Dan Schawbel and his team of experts.

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What Makes Employees Love Their CEO

CEOs are everywhere, but great ones are far and few between. Hitting sales goals and keeping costs inline are achievements that good CEOs must meet in order to keep stakeholders happy, but it takes more than that to get accolades from employees. “It’s very hard to be a great CEO,” says Paul Winum, senior partner [...]

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How NOT To Motivate Your Employees

When I worked in sales for the NBA’s Washington Wizards, there was a weekly staff meeting to discuss team news and department updates. While I always looked forward to the interactive element of these gatherings, there was one component of these discussions that used to drive me and many of my colleagues crazy. Periodically, our [...]

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Branding Yourself as a Visionary Employee

Every company in nearly every industry lives and dies by the leadership and visionary thinking within their organization. Firms that possess true leaders who execute on daily tasks while motivating other employees are the companies that consistently innovate and win in the end. Visionary thinkers are unique and, due to their rarity, employers go above [...]

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Corporate Career Development – Is It Really About You?

If you’ve ever worked for a company, you’ve most likely had one of those career development talks with your manager. If your manager was any good, you were discussing your strengths, and how to grow in the areas of your passion. However, the career development within a company is, of course, focused on the company [...]

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3 Tips to Making Great Video at Conferences

Why is an internet provider writing blog posts like “3 Ways To Make Your New Brand Bloom” or uploading videos called “3 Tips and 1 Must-Do From (Marketing Expert) Ann Handley”? With Cox Blue, Cox Communications wants to be a resource for marketing know-how, not just a company that will hook up your wifi. Ever [...]

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Your Branding – Super Bowl or Super Bust?

This year’s Super Bowl was quite the event from the heart-racing game play to the 34-minute power outage. One thing that also stood out were the ads–or lake thereof. Don’t get me wrong…I definitely think there were some winners. Anheuser-Busch’s Clydessdale ad was a sweet addition and Jeep hit it out of the park with [...]

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8 Personal Branding Standouts Who Inspired Us in 2012

Who created a standout personal brand in the past year, and what made it so special and inspiring? The following answers are provided by the Young Entrepreneur Council (YEC), an invite-only nonprofit organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, the YEC recently launched #StartupLab, a free virtual mentorship program [...]

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Every Brand is a Newsroom in 2013

Newsrooms are still losing jobs—Newsweek, the Cleveland Plain Dealer, The New York Times all recently announced plans to cut more positions. My advice to those people being offered a buyout? Take the money and get ready to be appreciated again. Because now is the best time for a journalist to lose his/her job. Writing, interviewing, taking [...]

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10 Tips for Reacting (or Not!) to Bad Brand Publicity

Bad news travels fast. What ONE tip would you give an entrepreneur who just spotted some bad brand publicity? The following answers are provided by the Young Entrepreneur Council (YEC), an invite-only nonprofit organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, the YEC recently launched #StartupLab, a free virtual mentorship [...]

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The Key to Making Videos That Turn Into Clicks

The New York Times had a telling article on small businesses earlier this month.  The piece was called Small Players Seek an Alternative to the Expense of Pay-Per-Click and explained that, while Google Ad Sense was once a fantastic and affordable way of attracting web traffic, it’s become way too expensive. It told the story [...]

  • Dan Schawbel

    Dan Schawbel, the Managing Partner of Millennial Branding LLC, is a world renowned personal branding expert. He is the international bestselling author of Me 2.0, and the publisher of the Personal Branding Blog.

    • "Personal branding force of nature" - Fast Company
    • "A leading voice in the area of personal branding" - BusinessWeek
    • "30 Under 30" - Inc. Magazine
    • "Personal branding guru" - New York Times
    • "Internet guru that can make you rich" - Details Magazine

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