Personal Branding Blog – Dan Schawbel The Personal Branding Blog offers branding and career advice from Dan Schawbel and his team of experts.

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Using Chapter Titles to Build Your Personal Brand

Chapter titles can become powerful tools for selling more copies of your book and building your personal brand. Each chapter title should tell not only what’s in each chapter, but stress how readers will benefit from the chapter contents. Chapter titles from Writing that Works, which has sold over 110,000 copies, are used as examples.

Business is Always About Connection. Period.

I ran across this quote the other day from Mzinga CEO Barry Libert:
“GM never thought of themselves of being in the business of connecting people, which is why they’re going bankrupt,”
Pretty valid thought if you ask me. Should all businesses be involved in connecting people with each other? Better yet… should businesses search for that [...]

Personal Branding Interview: Harrison Monarth

Today, I spoke to Harrison Monarth, who is the New York Times bestselling co-author of The Confident Speaker, and his latest book is called Executive Presence: The Art of Commanding Respect Like a CEO. In this interview, Harrison talks about the natural laws of perception, why professionals should care about social intelligence, highlights [...]

4 Step Personal Branding With Google Buzz

Google Buzz has been talked about nonstop since it came out, from Fox News to NPR and back again. Stories typically range from security flaws to tips on how to best use the new social network. Buzz is Google’s current attempt to have a social network and compete against the likes of Facebook. What’s different [...]

Don’t Just Do It. Sing It.

Many marketing and business professionals alike follow Seth Godin’s blog from time to time. We have been inundated with his brilliant marketing mind and tend to put his strategies to practice. I am an avid reader of his daily blog but there are many times I wish that he spent more time on building a [...]

Personal Branding Interview: Wendy Diamond

Today, I spoke to Wendy Diamond, who is the founder of Animal Fair, the premier lifestyle magazine and author of It’s a Dog’s World. Wendy is a great example of a someone who has positioned herself as a leading expert in her field. In this interview, Wendy talks about how she’s built a successful animal [...]

When Worth-Your-While Isn’t Worth-The-While

What goals do you have when it comes to your social media use?
I recently had a fellow blogger, Scot Duke of Mr Business Golf, post a comment in regards to a article I had written regarding trying hard to reach your goals and being persistent in social media. His comment to my post:
Good advice, but what if [...]

Personal Branding Interview: David Airey

Today, I spoke to David Airey, who is the author of Logo Design Love, and a very popular blogger with over 17,000 subscribers. David is a famous graphic designer from Northern Ireland, who knows a lot about branding from creating logos for many successful companies. In this interview, he talks about why a logo is [...]

One Sheets Can Market Your Book and Build Your Brand

One sheets are a powerful marketing tool for you to use marketing your book and promoting the services that make up your personal brand. One sheets are easy to produce and free to distribute.
One sheets are the ideal way to build your brand at minimum cost.
Once you create your first one sheet, you’ll find it [...]

Personal Branding Magazine Issue 11 Seth Godin Interview Preview

For the February issue of Personal Branding Magazine, Seth Godin will grace the cover, with an exclusive and lengthy interview I conducted with him about his new book, Linchpin: Are You Indispensable. Out of all his bestselling books, this one is the closest related to personal branding because it focuses on becoming indispensable, meaning that [...]

  • Dan Schawbel

    Dan Schawbel is the leading personal branding expert for Gen-Y. He is the bestselling author of Me 2.0, as well as the publisher of both the award winning Personal Branding Blog and Personal Branding Magazine.

    • "Personal branding force of nature" - Fast Company
    • "A leading voice in the area of personal branding" - BusinessWeek
    • "Gen-Y branding expert" - Entrepreneur
    • "Personal branding guru" - New York Times
    • "Internet guru that can make you rich" - Details Magazine

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