Christina Aguilera: ‘musical showstopper’
In the world of advertising, brands often rely on celebrity endorsements to capture the attention of their target audience. Just Eat, the popular food delivery platform, is no exception. Their latest campaign, titled “Did Somebody Say,” features none other than the iconic pop star Christina Aguilera. This article will delve into the details of Just … Read the Rest →
Brands Fight For Representation at the US Open
The US Open, a premier tennis event, attracts significant attention, allowing brands to engage with a vast number of fans. By utilizing experiential marketing, sponsorships, and partnerships, companies boost their brand presence and consumer engagement during this tournament.
Evian’s Boat Cruise with Maria SharapovaEvian, a consistent US Open sponsor, has initiated an experiential cruise … Read the Rest →