Since the pandemic began, many women feel isolated. This is why brand management is more important for women now than it was a few years ago.
The Covid-19 pandemic has taken a significant toll on many women professionals. McKinsey says that job growth for women may not get back to pre-pandemic levels may not happen … Read the Rest →
What kind of inclusive brand do you consider yourself to be? There is no one-size-fits-all solution when it comes to brand building.
When it comes to designing a house brand, styling your hair, or even creating a pizza, there is no one-size-fits-all method.
As individuals, we each have our approach and philosophy regarding how we … Read the Rest →
In a rapidly-changing platform environment, get a head start on platform selection, advertising, packaging, and positioning your own brand.
One thing is certain as we move into the New Year…the personal brand platform is here to stay.
You may be wondering whether personal brands are just for celebrities or influencers. Perhaps once upon a time, … Read the Rest →
You’re marketing yourself as a business owner. To build a personal brand that resonates with clients, follow these five steps.
As a brand owner, you must develop and maintain your brand. You may believe you’re pitching your investors, division heads, partners, or workers a product, a service, or a financial strategy. Those are, without a … Read the Rest →
With over 3.6 billion people active on social media, platforms such as Facebook, Instagram, and Twitter are the perfect place for promoting your business. As opposed to other online marketing strategies, social media focuses on inserting content with brand identity directly into the online conversation.
On social media, the interaction between a business and its … Read the Rest →
It is no secret personal branding is a constant job requiring updating, rejuvenating, fine-tuning, and renovation. However, it can be confusing as to why it needs so much work. There are many aspects that play into your brand, and they require you to work around the clock.
Richard Branson, entrepreneur and CEO & founder of … Read the Rest →
Should your personal brand also take a break until Spring Break?
Almost all of my 11 Personal Branding Tips for a Hot Summer apply in the winter too, so you may want to read that first, and then come back to read this followup list.
How to build your personal brand this winterWhether you’re … Read the Rest →
