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    Branding Strategy

    Instagram influencers aren't the only ones using personal branding. Leaders can also benefit from building a distinct personal brand. Instagram influencers aren’t the only ones using personal branding. Leaders can also benefit from building a distinct personal brand.

    Possess brand leadership potential? Worldwide, performance evaluations and promotion discussions present this loaded topic of branding strategy. If you want to advance in your career, you must first understand how people see you in your business …

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    Posted in Personal Branding

    CEOs Often Affect Brand Development

    Your company may already have a brand, but as CEO, do you have one of your very own? Or are you anonymous? So...which will be most helpful? Your company may already have a brand, but as CEO, do you have one of your very own? Or are you anonymous? So…which will be most helpful?

    Whether they like it or not, every CEO has a personal brand that extends beyond their company. Does it impress and inspire?

    CEOs such as Elon Musk and …

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    Posted in Personal Branding

    Over 50 Branding

    Personal branding is critical when you're looking for your first internship. Or maybe now you're over 50 and in the C-Suite. Same thing. Personal branding is critical when you’re looking for your first internship. Or maybe now you’re over 50 and in the C-Suite. Same thing. Personal branding is critical.

    Today, older employee professional prospects, problems, and opportunities are in view. But personal branding is subtle, and it varies depending on your career stage and generation.

    Coming Back: …

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    Posted in Career Development, Personal Branding, Success Strategies

    How to Create a Strong Personal Leadership Brand…and Why It Matters

    If you're well-known, your leadership branding will have a substantial influence on whether someone decides to do business with you...or not. If you’re well-known, your leadership branding will have a substantial influence on whether someone decides to do business with you…or not.

    Your brand is what people say about you when you’re not in the room, Chris Ducker famously quipped. It’s true. Leadership is all about making sure that conversation is overwhelmingly positive.

    You will surely …

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    Posted in Personal Branding, Social Media

    Does Facebook Subscribe Help or Hurt Your C-Level Branding?

    Facebook Subscribe for startup C-level executives: good idea or bad idea? Why?

    The following answers are provided by the Young Entrepreneur Council (YEC), an invite-only nonprofit organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, the YEC recently launched #StartupLab, a free virtual mentorship program that helps millions of entrepreneurs start …

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    Posted in Brand Yourself As, Corporate Branding, Employer Branding, Social Media

    Think Like a Brand: CEOs in Times of Crisis

    Tom Peters asked employees of large companies  to “think like a CEO” as they branded themselves within the organization in the late 1990s. The idea was to contribute to the company in a way that helped you stand out, and helped you take control of your own brand and destiny within your career.  The concept …

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    Posted in Brand Yourself As, Corporate Branding, Personal Branding, Reputation Management, Success Strategies
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