How To RETHINK And Grow Rich
The old ways and the old days will not return. We live in a new global community fueled by a technology-driven economy and marketplace. The good news is that today, contrary to what you have been told by the negative and pessimistic voices competing for your attention, or what you think, there are UNLIMITED OPPORTUNITIES.…
The Art of “Sententia”
“Jay, your problem is you have too much time to think,” I was told by someone earlier in the week. I have to admit, even in jest, his remark caught me by surprise. I replied to him, “Your comment doesn’t even make sense.”
The statement reminded me of a neighbor I had many years ago, …
Ideas for Promoting Your Ideas
“Sell the sizzle, not the steak,” said Elmer Wheeler.
Wheeler’s key message has always been that you have to focus on communicating the selling proposition; the primary reasons why others will want to buy your products, services, or ideas. Many people have innovative ideas for expanding and enhancing their images, reputations, businesses, or brands; but …
The Greatest Asset of Any Brand
What television shows will Americans want to watch in the coming years? What kind of fashions will people want to be wearing 3 to 5 years from now? What kind of apps and capabilities will entice consumers to purchase Smart phones in the …