How to Guest Blog Your Way to a Stronger Personal Brand
You already know how important blogging is to your personal brand, and you might be doing quite a bit of it on your personal blog to gain traction in your field.
Another important tactic to strengthen your personal brand is guest blogging. Offering your expertise on other’s blogs can help you reach new audiences and …
A Rock In The Sandbox
One sunny afternoon, a young boy was busying himself playing in his sandbox. In addition to his own two hands, he had an assortment of trucks, a large plastic pail, and a shiny, red shovel.
As he created imaginary roads, hills and tunnels in the soft sand, he encountered a large rock deep within the …
5 WordPress Plugins for the Personal Brand-Building Blogger
Useful WordPress plugins that build your brand while helping your readers too.
Post Avatar
Official description: “A WordPress plugin that simplifies the process of including a picture when writing posts. Authors simply choose from a predefined list of images in the Write Post page to display an image in a post.”
There are many plugins …
The Personal Brander’s Guide to Blog Comments
The Do’s and Don’ts of building your personal brand through blog comments.
Respect the bloggerMy rule of thumb is to consider blog commenters as potential guests in my home. As a commenter, the blogger is inviting you in by giving you the chance to continue a conversation they started, so don’t barge in with …
Teases, Code Words, and Dances for Holiday Branding
“Can I just relax now?” you’re asking. “I’ve been working hard all year building my career, my brand, and my job. I’m going home for the holidays and I need a break.” Okay. You can have one for a little while, but your Holiday Branding Elf (me) asks that you don’t waste golden opportunities in …
7 Types of Personal Brand-Boosting Blog Comments
Make a mark when leaving comments on other people’s blog posts or your own.
1. RespondAs a blogger, I know first-hand how frustrating it can be to have an audience that doesn’t respond when you ask them a specific question (and I don’t mean the usual ‘what do you think?’). Leverage this frustration by …
33 Blog Post Ideas for the Personal Brand-Building Blogger
Here are some blog post suggestions to help you successfully build your blog and your personal brand.
For simplicity, I’m assuming that your personal brand is related to your profession.
Tell an unusual personal story that exposes not-so-obvious insight about your work Make a short slideshow video about a trendy topic Critique a new tool…6 Easy Steps to Identifying Your Blogging Niche
Last week, I wrote about leveraging a blog for your personal brand. In the article, I said that one of the most important aspects of creating a blog is deciding on a specific topic – or niche – to write about.
What’s your niche?But how do you decide on a niche to focus on? …
Ask the Readers: Can Bloggers Call Themselves Journalists?
Are the terms ‘blogger’ and ‘journalist’ interchangeable? The answer today may be different than it was just 5 years ago.
Back storyThe Montreal Canadians’ hockey team held a recent press conference to announce the new contract of their top goaltender. As is usually the case in Montreal, many journalists attended the event but, to …
Get Blogging! Leverage a Blog for Your Personal Brand
If you’re a regular reader of this blog, you’ve heard how great blogging is for your personal brand and establishing yourself as an expert. But – did it motivate you to actually start your own blog? Did you start writing posts after you heard this advice?
Although many people realize the benefits of blogging – …