Tag: roger c. parker

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Choosing the Right Price for Your Brand-Building E-Book

Today’s self-published authors have more control over the selling price of their books than ever before.

As a result, choosing the right selling price has become a critically important task for authors writing and publishing books to build their personal brands.

After deciding on the title and topic for their brand-building books and e-books, self-published …

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7 Steps to Better Writing for Business & Branding Success

The path to better writing for business and branding success begins by examining your writing expectations. Too many entrepreneurs set themselves up to fail by having unrealistic expectations about what they “should” be able to accomplish when they write their first draft.

These unrealistic expectations frequently lead to disappointment, frustration, procrastination, last-minute mistakes, and missed …

authors cornerBrand MysteryPersonal BrandingSuccess Strategies

Reviewing Your 2011 Writing, Publishing, & Brand-Building Goals

There’s a crucial difference between setting your 2011 your brand-building goals and reviewing your brand-building goals.

The difference between setting and reviewing your writing and brand-building goals can mean the difference between achieving your goals or letting another year go by without significant progress!

It’s never too early to review your goals, and it’s impossible …

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Web Design Tips to Sell Books and Build Brands

Web design is usually approached from a subjective or an aesthetic, or I like blue! point of view; but if you really want your site to sell books, products, and services while building your brand, you have to know a bit about the psychology of your website visitors.

That’s the message Susan Weinschenk delivers in …

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Your Book Idea into a Published Brand-Building Book

Writing is the biggest obstacle between ideas and personal brands; unless you take action on your ideas and actually write your article, start your blog, or finish your book, your ideas will never turn into career-enhancing SEO visibility and a brand-building published book.

And, it’s not just writing a book! The ability to take action …

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Timeless Book Titles Build Lasting Brands

When writing a book to build your brand, choose a clear and timeless title, one that won’t quickly go out of date.

A clearly and obsolescence-proof book title can contribute to a book that will build your personal brand for decades instead of just weeks!

What’s wrong with “instant bestsellers?”

With proper promotion at book …

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Write Your Way to a Profitable Personal Brand, $5 at a Time

For several years, writing and giving away ideas online has been viewed as the best way to build your personal brand. It’s a popular and powerful technique, well-documented in numerous best-selling marketing books, like David Meerman Scott’s New Rules of Marketing & PR.

But, does it make sense to limit your brand building writing activities …

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7 Ways to Start Building Your Personal Brand for Free

Today, it’s easier than ever for individuals to build and promote the personal brands for free, long before writing and publishing a book.

The Internet offers you numerous free ways to demonstrate your subject area expertise, set yourself apart from your competition, and build your online visibility. There are several ways you can take small …

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Tips for Saving Time while Building Your Personal Brand

Are you one of the many who use lack of time as a reason to put-off building a personal brand by writing provocative thought leadership articles, books, starting a podcast, frequently updating your blog, or submitting guest posts on other blogs?

If you don’t have the time now, when will you have the time?

Lack …