Author: Pete Kistler

Pete Kistler is a top 5 finalist for Entrepreneur Magazine's College Entrepreneur of 2009, a leading Online Reputation Management expert for Generation Y, one of the Top 30 Definitive Personal Branding Experts on Twitter, a widely read career development blogger for, and a Judge for the 2009 Personal Brand Awards. As CEO, Pete manages strategic vision for Brand‐, the world's first online reputation management platform for job applicants, named one of the Top 100 Most Innovative College Startups in the U.S. He has won a number of top honors for his writing, presentations and business plans.
Career DevelopmentPersonal BrandingPositioningReputation ManagementSocial MediaSuccess Strategies

How to Use RSS to Strengthen Your Personal Brand

If you were asked point blank, “What current events happened in the past two weeks in your industry?” how would you respond?

By the end of this post, you will turn that question into a serendipitous branding moment. Your answer will be timely, relevant, and put into context of the larger picture.

With competition so …

Career DevelopmenteBrandJob SearchPersonal BrandingSuccess Strategies

Personal Marketing Basics: 5 Tips to Get Started

Hunting for jobs? Here are five foundational tips to get started marketing yourself electronically:

1. Start with the basics. Better understand how to break into your field by reading up on your industry at WetFeet. Search the job boards like Monster and CareerBuilder, as well as niche job search sites like Use Glassdoor to …

Job SearchPersonal BrandingReputation ManagementSocial MediaSuccess Strategies

Personal Brand Audit: What’s Your LinkedIn Score?

This is the first in a series of Personal Brand Audits, where we’ll make sure you’re keeping the touch points of your personal brand fresh and up to date.

LinkedIn is an absolutely vital part of your personal branding efforts online. If you don’t have a LinkedIn account yet, start by reading Dan Schawbel’s How …