Author: Pete Kistler

Pete Kistler is a top 5 finalist for Entrepreneur Magazine's College Entrepreneur of 2009, a leading Online Reputation Management expert for Generation Y, one of the Top 30 Definitive Personal Branding Experts on Twitter, a widely read career development blogger for, and a Judge for the 2009 Personal Brand Awards. As CEO, Pete manages strategic vision for Brand‐, the world's first online reputation management platform for job applicants, named one of the Top 100 Most Innovative College Startups in the U.S. He has won a number of top honors for his writing, presentations and business plans.
Book ReviewsBrand Yourself AsCareer DevelopmentPersonal BrandingSuccess Strategies

Seth Godin’s 7-Point Guide to Bootstrap Your Personal Brand

Seth Godin is perhaps one of the most widely read marketers in the world, and with good reason. His long string of best-sellers have been pushing the envelope in marketing for decades.

Today we’ll extract some key lessons from his hit “The Bootstrapper’s Bible,” and apply them to your personal branding efforts.  In the simplest …

Personal BrandingPositioningReputation ManagementSuccess StorySuccess Strategies

Steve Pavlina’s 5-Point Guide to Achieving Your Personal Branding Goals

This week we’ll work on more effectively achieving your goals as you build your personal brand. Helping us today is personal development guru (and a top personal role model) Steve Pavlina, who is widely recognized as one of the most successful personal development bloggers on the web, attracting over two million monthly readers to his …

PeoplePersonal BrandingSuccess Strategies

Guy Kawasaki’s 5-Point Guide to Personal Branding

If you’ve ever heard the word “entrepreneur,” you’ve heard of Guy Kawasaki, perhaps one of the greatest living writers/speakers on start-ups. His messages are simple, powerful, and to the point. What lessons can we learn from this inspirational guru about personal branding? The following five tips are pulled directly from lessons in his best-selling book, …

Brand Yourself AsPersonal BrandingPositioningReputation Management

8 Tips for Attorneys to Build Your Personal Brand

A lot of people think personal branding is only useful for celebrities. But anyone can benefit from it to articulate their strengths, differentiate their unique value and leave a lasting impression that wins clients and new business (if you’re new, start with the personal branding worksheet). Today we’ll take a look at some tactics attorneys …