Personal Branding Interview: C.C. Chapman
Today, I spoke to C.C. Chapman, who is the author of Content Rules and the Founder of Digital Dads. In this interview, C.C. talks about why he wrote his book, how to get your content to stand out in the masses, tips of writing good content, and more.
Why does content rule? What made you…Personal Branding Interview: Jennifer Aaker and Andy Smith
Today, I spoke to Jennifer Aaker and Andy Smith,who are the co-authors of The Dragonfly Effect. Jennifer is the General Atlantic Professor of Marketing at Stanford University’s Graduate School of Business, and Andy Smith is the Principal of Vonavona Ventures. In this interview, Jennifer and Andy talk about what the Dragonfly Effect is, how Nike …
Personal Branding Interview: Marcus Buckingham
Today, I spoke to Marcus Buckingham, who was interviewed for the seventh issue of Personal Branding Magazine back in early 2009. I’ve also interviewed his wife, Jane Buckingham on this blog. Marcus is a New York Times bestselling author, international speaker, and consultant. his latest book is called Find Your Strongest Life: What the Happiest …
Personal Branding Interview: Farnoosh Torabi
Today, I spoke to Farnoosh Torabi, who is a personal finance journalist, author and TV personality. The New York Times calls her advice “perfectly practical.” She is the author of the new book, Psych Yourself Rich: Get The Mindset & Discipline You Need to Build Your Financial Life. In this interview, Farnoosh talks about the …
Personal Branding Interview: Brad Feld
Today, I spoke to Brad Feld, who has been an early stage investor and entrepreneur for over twenty years. He is the co-author of Do More Faster: TechStars Lessons to Accelerate Your Startup, and the co-founder of the Foundry Group. In this interview, Brad talks about TechStars, his opinion on being born an entrepreneur, and …
Personal Branding Interview: John Warrillow
Today, I spoke to John Warrillow, who is the author of Built to Sell: Turn Your Business into One You Can Sell. In this interview, John talks about how to build a company that can be sold. His advice just might change how you’re currently building your business.
How can you tell if your business…Personal Branding Interview #2: John Gerzema
Today, I spoke to John Gerzema, who is the Chief Insights Officer for Young & Rubicam Group. He is the author of The Brand Bubble, and his latest book is called Spend Shift. I’ve spoken to John before when his previous book came out back in early 2009. In this interview, John talks about consumer …
Personal Branding Interview #2: Kimberly Palmer
Today, I spoke to Kimberly Palmer, who is the author of Generation Earn, and is a Senior Editor for US News & World Report. I’ve spoken to Kimberly before back in late 2008, so I figured I’d catch up with her again. In this interview, she talks about how your financial life impacts your career, …
Personal Branding Interview #2: Stever Robbins
Today, I spoke to Stever Robbins, who is the host of the #1 iTunes business Get-It-Done-Guy podcast, which has received more than 7 million downloads on iTunes. His new book, “Get-It-Done-Guy’s 9 Steps to Work Less and Do More” is now available from St. Martin’s Press. I’ve interviewed Stever before back in early 2009, so …
Personal Branding Interview: Adrian Gostick and Chester Elton
Today, I spoke to both Adrian Gostick and Chester Elton, who are the co-authors of The Orange Revolution. They are also the New York Times bestselling authors of The Carrot Principle, and other books. In this interview, Adrian and Chester talk about why carrots are important, how to build a high-performing team, how to deal …