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    Your Chance to Get On-Camera Training. Literally.

    Interactive video is the new frontier for getting yourself, your expertise, and your personal brand out there. So I’d like to invite you to be an early adopter and get your on-camera skills sharpened by joining me online: I’m holding a limited number of free on-camera workshops on the live video platform Spreecast.

    What will…
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    Posted in Career Development, Education, Personal Branding, workshop

    The Key to Making Videos That Turn Into Clicks

    The New York Times had a telling article on small businesses earlier this month.  The piece was called Small Players Seek an Alternative to the Expense of Pay-Per-Click and explained that, while Google Ad Sense was once a fantastic and affordable way of attracting web traffic, it’s become way too expensive.

    It told the story …

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    Posted in Corporate Branding, entrepreneurship, Marketing, Personal Branding

    Hair Rules for TV and Online Video

    August is truly the cruelest month for hair. So it seems appropriate that we tackle the silly and superficial, but oddly crucial, issue of on-camera hair.

    We all know that your appearance on camera, whether it’s for TV or online video, is vital to making a good quick impression on your viewer and building your …

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    Posted in Brand Yourself As, Me 2.0, Media Branding, Personal Branding

    Dealing with Presentation Nerves On Stage and On Camera

    With the popularity of TedTalks and Slideshare, GoogleHangouts and Skype, presentations are everywhere. If you haven’t been doing them already, sooner or later you’ll be asked to show off what you know either onstage or on camera.

    This is a debilitating prospect for many of us. I know so many people who are great 1-on-1 …

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    Posted in Career Development, entrepreneurship, Me 2.0, Personal Branding

    Tout: the 15-Second Personal Branding Sensation

    Where many others have failed, 15-second video update sensation Tout seems to be succeeding. And in doing so, it is proving that social media, mobile apps and personal branding are going to walk hand in hand into the foreseeable digital horizon and that (as we have defended here) influencers hold the key for the eventual …

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    Posted in Personal Branding, Social Media, Success Strategies
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