Personal Branding Blog – Dan Schawbel The Personal Branding Blog offers branding and career advice from Dan Schawbel and his team of experts.

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3 Reasons Why Personal Branding is Essential For Networking

When I was in college, I was always told that it’s all about who you know. I heard this common saying from teachers, my parents, older friends and managers at my internships. It was very hard to disagree with this phrase because I had spent months interviewing to get a job upon graduation because I [...]

Personal Branding Interview: Susan Whitcomb

Today, I spoke to Susan Whitcomb, who is the founder and president of The Academies and author of the new book, The Twitter Job Search Guide. In this interview, Susan explains what her own branding model is as a career coach, what you should and shouldn’t include on a resume, and brand consistency for [...]

3 Personal Branding Theses For The New World of Work

1.  The internet has forced everyone to become a marketer.
Gone are the days when only college marketing majors and entrepreneurs had to know how to use marketing to build brands. These days, the internet has enabled everyone with a pulse and some ambition to take advantage of this growing platform.  It’s all about survival [...]

Personal Branding Interview: Patricia Hunt Sinacole

Today, I spoke to Patricia Hunt Sinacole, an HR expert who runs First Beacon Group LLC and is also columnist for The Boston Globe. In this interview, Patricia talks about how job seekers can become more employable, what retail marketing strategies work in a job hunt, why companies should limit social media use at work [...]

Job Boards And Their New Role in Your “Social” Job Search

If you’re a job seeker, or you were in the past, then you know what a job board is. It’s a database of “open” positions at companies looking to hire specific talent and they are searchable by multiple filters, such as geography and company name.  They make money per job listing and have other [...]

Several Academic Degrees in One Personal Brand

If you have a resume with a long Education section which lists several degrees in different academic fields, and you want to know how to place them in the context of your overall personal brand while you look for a job, then maybe this blog post is for you.
What if you, say, studied marine biology [...]

Still Job Hunting Like It’s 1999?

The latest job figures released on Friday showed that the U.S. unemployment rate inched up 10 basis points in September to 9.8 percent. Many companies continue to reduce headcount, and those that are hiring are being very cautious and taking their time to find the right candidate.
Yet, many job seekers are still approaching their job [...]

Predict The End of the Traditional Resume Here

Now that I have your attention, I’d like to go over where resumes (or as some call, the CV) are now and where I feel they will be in the future. If you want to predict how many years it will take for the traditional resume, the one we love to hate, will disappear [...]

Schawbel Report: The Current State of Personal Branding Worldwide [August 2009]

It’s already August and I haven’t done one of my reports this year, which is a shame.  I did three last year if you want to view the archives.  The point of each of these reports is to show you trends, insights and a lot of resources which will keep you in tune and up-to-date [...]

Personal Branding Interview: Dave Ulrich

Today, I spoke to Dave Ulrich, who is one of the most well-known HR thought leaders in the world, winner of many awards and author of many books, such as HR Transformation.  In this interview, Dave talks to us about talent management, how to retain employees, five categories of leadership, if social networks should be [...]

  • Dan Schawbel

    Dan Schawbel is the leading personal branding expert for Gen-Y. He is the bestselling author of Me 2.0, as well as the publisher of both the award winning Personal Branding Blog and Personal Branding Magazine.

    • "Personal branding force of nature" - Fast Company
    • "A leading voice in the area of personal branding" - BusinessWeek
    • "Gen-Y branding expert" - Entrepreneur
    • "Personal branding guru" - New York Times
    • "Internet guru that can make you rich" - Details Magazine

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