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    Attract Website Visitors for Your Personal Brand Through Social Media

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    A successful traffic generation strategy for your website is done with a combination of great optimization, content, and a solid social media marketing strategy. The new rules of SEO don’t need to be a hindrance to attracting more visitors as using this powerful online tool helps your brand connect with your audience.

    How do you …

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    Posted in Personal Branding, Social Media

    5 Questions to ask before starting a corporate blog

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    One of the most common things I hear from people is … Should I start a blog?

    There is no simple answer.

    However, over the years I have boiled down my thinking to 5 things to consider before starting a (corporate) blog.

    Note: I put the word “corporate” in parentheses. A personal and corporate blog …

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    Posted in Personal Branding, Social Media, Success Strategies

    How to Brand Yourself through Mobile without an App

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    Building a personal brand online is a multi-channel effort. It is not enough to just have a website, or just be on Facebook, or just have a LinkedIn account. If you really want to expand awareness about you and your personal brand, you need to be in a lot of places all at once. Increasingly, …

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    Posted in Marketing, Personal Branding, Social Media

    Win in Business like the Golden State Warriors

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    I was born a Warriors fan. Having grown up in the Bay Area and in a household where sports were watched, played, and avidly discussed, the local teams were always a favorite. With basketball and specifically the Warriors, there was always a special feeling about watching them. From the Chris Mullin days to the Chris …

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    Posted in Brand Yourself As, Corporate Branding, Employer Branding, Marketing, Media Branding, Personal Branding, Social Media, Success Story

    Live Streaming on Twitter Can Increase Visibility for Personal Brands

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    Videos and webinars are now a main driver for brands for leads, sales and visibility. People today are turning to networks to get the latest information quickly, and what better way to offer that than live streaming? Twitter has risen to the occasion with its release of Periscope after the explosive popularity of Meerkat, and …

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    Posted in Social Media

    7 Ideas to Increase Your Follower Numbers

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    Working to increase following on social media automatically bring up a few problematic situations:

    1. In the early stage of business, it appears as if more people un-follow than follow you – if that’s even possible.

    2. Trying to increase numbers is time consuming and detracts from value driven projects.

    3. You begin to wonder …

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    Posted in entrepreneurship, Social Media, Success Strategies

    The #1 Warning Sign You’re About to Get Fired

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    Admit it… you don’t like your job.

    You didn’t mean to take the first thing you got offered. But you did. Turns out it’s worse than you thought it would be. You don’t like the company, your boss, or most of your co-workers.

    You can’t believe this is your life now. You have this dreary, …

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    Posted in Social Media, Workplace Success

    Reach More Customers Through Authority Marketing

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    A reputation for brands and businesses have traditionally been driven through word-of-mouth as authority and trust are established. This can explode your conversions like nothing else, and is even more powerful with the use of online tools and social media. In order to effectively reach your customers in a meaningful way it’s important to understand …

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    Posted in Personal Branding, Social Media

    How to Brand Yourself to the Top

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    If you want to get to the top of the career ladder, you need to build your brand!

    Being in the staffing industry, I’ve interviewed hundreds of people and am amazed by how many people tell me they want my job straight out of high school or college with no experience and no reputation. They …

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    Posted in entrepreneurship, Networking, Personal Branding, Social Media, Success Strategies

    Reading the Digital Smile

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    Social meetings are as much about body language as they are about what’s said. Whether you’re aware of it or not, everything we communicate comes with a pairing of gestures, facial expressions and eye movements that tip us off to the truth behind the words.

    In fact, we look to nonverbal cues which are 12 …

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    Posted in Networking, Personal Branding, Social Media
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