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    Your Brand is About the Feels


    When it comes to building a brand, business or personal, there are many elements that must be considered in order to assemble it correctly. Such elements are separated into two categories: intellectual and emotional. And while the intellectual elements should, by no means, be diminished, when you think about the power branding actively holds, it …

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    Posted in Brand Yourself As, Career Development, entrepreneurship, Me 2.0, Personal Branding, Positioning, Reputation Management, Skill Development

    Show Your Worth


    When it comes to you as a person and your brand, society in general tends to declare that characteristics such as humility, or even reticence, are best. And while no one truly likes a conceited know-it-all, I am here to assert that displaying that you are knowledgeable in your industry is something that we all …

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    Posted in Brand Yourself As, Career Development, entrepreneurship, Personal Branding, Workplace Success

    Unlock The Key to Successful Social Selling


    Everyone in business wonders why sales can be so complex. A simpler and more-straight forward solution is almost always sought. In fact, the new buzz words are “sales enablement”.

    The term, sales enablement, can mean so many different things. For example, open communication among departments will significantly contribute to sales enablement. When marketing, sales and …

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    Posted in entrepreneurship, Success Strategies

    Are You Prepared to Make the Bold Leap?


    During the course of our business, we sometimes see an improved path. But change is scary for many. The question becomes, will the benefit of taking the leap of faith be worthwhile?

    Should a recurring thought of “what if…” visit you on occasion, perhaps it’s time to give it a try. Most often it is …

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    Posted in entrepreneurship, Success Strategies

    Businesses Need to Outsource to Survive – Is Yours?


    When business is bad, it’s bad … and when business is good, it’s both good and bad. Having new clients come pouring in is enough to make you want to dance a jig but also rip out some hair while trying to figure out how to manage it all. You feel stressed and overworked, but …

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    Posted in entrepreneurship

    14 Reasons Brands Should or Shouldn’t Pay for Social Followers

    Should I pay for Twitter or other social followers in order to give my brand a head start? Why/why not?

    The following answers are provided by members of Young Entrepreneur Council (YEC), an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, YEC recently launched BusinessCollective, a free virtual mentorship …

    Posted in entrepreneurship

    Is Your New Business Idea Patentable?


    Congratulations – you came up with a great idea or designed a new invention! Now you may be wondering, “should I file for a patent?”

    Filing for a patent from the U.S. Patent and Trademark Office is a great way to guard all your hard work, but there are rules to filing for this creative …

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    Posted in entrepreneurship, Personal Branding

    Use these Strategies to Bypass Gatekeepers


    Finding acceptable ways to get around gatekeepers is a hot topic for both salespeople and entrepreneurs. Saddled with the need to continually contact new prospective clients only to not be able to get through is highly frustrating. It takes time away from meeting with clients and implementing sales.

    Even with diplomacy, the common experience is …

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    Posted in entrepreneurship, Social Media, Success Strategies

    Are You Unknowingly Turning Off Clientele?


    Most everyone in business desires more clients. Corporate salespeople not only wish to keep their job but also strive toward earning the bonuses at the end of the year. Entrepreneurs diligently work to establish a strong presence and a desire for their services in the marketplace.

    With these goals in mind, many salespeople and entrepreneurs …

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    Posted in entrepreneurship, Success Strategies

    5 Rules to Follow When Dealing with Lazy Employees


    As CEO’s, we’ve all been there right? One day, your employees are performing at their peak, and then the next, they won’t even lift a finger. You don’t want to bring down the hammer, because that might decrease productivity and encourage rebellion.

    So, seriously, what do you do?

    No one likes to be the bad …

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    Posted in entrepreneurship, management
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