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    Negotiating An Improved Outcome

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    When you are approaching a prospective client, you have a 1/3 chance for getting the sale.  Why?  Either of you have the opportunity to say, “No thank you.”

    Entrepreneurs dream of becoming known and having requests pour in. Over the years, as people see you in action and determined to succeed, those very requests start …

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    Posted in entrepreneurship, Personal Branding, Skill Development, Workplace Success

    3 Ways To Brand Yourself As A Freelancer

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    There are more than 42 million freelance workers in the United States today.

    If you’re one of them, branding yourself is absolutely necessary for getting noticed and making sure people remember the kind of freelance work you do. But too many freelance sites don’t do a good enough job of showcasing a memorable brand.

    A good …

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    Posted in entrepreneurship, Networking, Skill Development

    The Underappreciated Art Of No in Business

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    How to set respectful professional boundaries to avoid burnout.

    In a rebounding economy, where many professionals and business owners are still trying to find their footing, it may be tempting to simply be grateful for opportunities and refrain from doing anything that might make you look like anything less than a team player. However, if …

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    Posted in entrepreneurship, Personal Branding, Skill Development, Workplace Success

    Personal Branding Weekly – Have You Zombified Your Personal Brand?

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    It’s not even been a month since the season finale of the television show, The Walking Dead, and I’m already missing it. If only that is what I was referring to in this headline, but it’s not. Last week I wrote about the Wacom customer service representative who was robotic and barely human as he cruised …

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    Posted in entrepreneurship, Personal Branding, Workplace Success

    Customer Service Beliefs that Can Hurt Your Business

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    Business owners understand that customer service is an important aspect of building repeat and referral business. But some beliefs and ideas around customer service may actually hurt business. Here are some common customer service beliefs you should rethink.

    Customers only care about price

    Few people want to pay more than they have too, but price …

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    Posted in entrepreneurship, Personal Branding, Workplace Success

    Is Your Brand Attracting the Right Recruits through Social Media?

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    When it comes to recruiting for your personal brand we often think about utilizing an agency or checking to see what applications we have on file. But what about social recruiting online? There are several ways to use social media to attract the right employees for your niche.

    It is not enough to just have …

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    Posted in entrepreneurship, Personal Branding, Skill Development, Workplace Success

    The Realities of ROWE

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    There are pros and cons to working in a ROWE. Where ROWE means Results Only Work Environment.

    One pro is… You know exactly what is expected.
    One con is… You know exactly what is expected.

    This is meant to be flippant in that it forces both the buyer and the seller of ROWE services to set …

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    Posted in entrepreneurship, Personal Branding, Skill Development

    Personal Brands: Delivering on the Brand Promise

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    Being on the other end of the phone when dealing with customer service representatives, is either a curse or a blessing. It’s a coin toss. One that quickly became a curse when I had to speak to a Wacom customer service rep.

    Many large company brands are striving hard for that “human engagement”. It’s evident in …

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    Posted in entrepreneurship, Personal Branding, Workplace Success

    Hard Close Loses to Selling Ethically

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    Negotiating the fine line of exuberance for the service you are selling, versus becoming too aggressive in the sales process, is critical for establishing a sound sales foundation and future business. Knowing your boundaries and communicating them well is essential before getting started in all transactions.

    For example, an executive was recently heard advising his …

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    Posted in entrepreneurship, Personal Branding, Skill Development, Workplace Success

    Personal Branding Weekly – Protect Yourself from Bad Company

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    We often write about how to keep our reputation clean to get the best opportunities or to be seen in the most positive and professional light.

    What happens if the company you work for has a bad reputation? What if they’re known for their poor customer service, poor human resource practices or bad business? How …

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    Posted in entrepreneurship, Skill Development, Workplace Success
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