Month: December 2012

Brand Yourself AsCareer DevelopmentJob SearchPersonal Branding

Cover Letters – Poor Choice For Job Seeker Branding

Most job seekers use cover letters to try to differentiate themselves, but cover letters are a lousy way to differentiate yourself as a job seeker today.

Your personal brand is the first impression you give to readers.

Your personal brand is used to decide if you’re qualified or not. TheLadders’ heat mapping study of how …

Personal BrandingSocial MediaSuccess Strategies

Personal Branding Weekly and Protecting Yourself from Experts

Personal Branding Weekly

Editor’s Note: I’ve met many wonderful people during some recent personal branding and social media seminars and sessions that I’ve presented at lately.  When we visit after my presentation, I find that unearthing your brand is by far the most interesting and most challenging aspect of personal branding for them.

Do you …