Category: Marketing

Design Architecture
Corporate BrandingEmployer BrandingMarketingWorkplace Success

Why Corporate Promotional Products are Still Important

All of the businesses want to reach out more and more customers and they try many different marketing tactics for this. They use social media, TV and magazine ads, and outdoor campaigns. However, they often forget promotional products or undervalue the power of them. Handing out free promotional products can be very powerful for your …

Social Media Branding to attract new clients
MarketingMedia Branding

Branding on Social Media Made Easy: 15 Fail-Proof Strategies

What is one no-fail technique you use to personalize your brand voice on social media?

The following answers are provided by members of Young Entrepreneur Council (YEC), an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, YEC recently launched BusinessCollective, a free virtual mentorship program that helps millions of …

Holiday ecommerce
entrepreneurshipMarketing

Using the Holiday Season to Bolster Mobile Ecommerce

Holidays can be a trying time for any company. While some companies see increased profitability and patronage during this time of year, other businesses struggle with marketing, consumer interest and increasing labor costs. However, many of these issues can be eliminated by adapting your ecommerce platform to the mobile-centric nature of today’s online shoppers.

Start …

Marketing Types
Brand MysteryMarketingMedia Branding

11 Differences Between Branding and Marketing You Need to Understand

What’s one difference between branding and marketing that people often misunderstand?

The following answers are provided by members of Young Entrepreneur Council (YEC), an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, YEC recently launched BusinessCollective, a free virtual mentorship program that helps millions of entrepreneurs start and grow …

brand matchupMarketing

13 Ways to Researching Your Competing Brands

What is one tip for doing research into brands that may be similar to yours and therefore potential competitors?

The following answers are provided by members of Young Entrepreneur Council (YEC), an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, YEC recently launched BusinessCollective, a free virtual mentorship program …

team branding
brand matchupBrand MysteryMarketing

10 Factors That Determine a Great Hire’s Personal Brand

What do you look for when evaluating potential employees’ personal brands?

The following answers are provided by members of Young Entrepreneur Council (YEC), an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, YEC recently launched BusinessCollective, a free virtual mentorship program that helps millions of entrepreneurs start and grow …

Social Media Network SEO
Marketing

9 Signs Your Brand’s Communication Is Suffocating Its Audience

What’s one sign you are over-communicating when it comes to your brand?

The following answers are provided by members of Young Entrepreneur Council (YEC), an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, YEC recently launched BusinessCollective, a free virtual mentorship program that helps millions of entrepreneurs start and …