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    Enhance Your Brand

    Suppose you want to gain some notoriety. History said, "Get an agency. You need to network, find fame, and get your name in the headlines." Suppose you want to gain some notoriety. History said, “Get an agency. You need to network, find fame, and get your name in the headlines.”

    Growing your influence to enhance your reputation in the past year has now been reversed.

    It’s the name of the game. Everyone may use social media to gain attention and …

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    Posted in Personal Branding, Reputation Management

    Clean Up Your Media

    Your social media brand is viewed by important people...people such as hiring managers. What's in YOUR Facebook? Are you afraid to find out? Your social media brand is viewed by important people…people such as hiring managers. What’s in YOUR Facebook? Are you afraid to find out?

    With social media, would you believe that all of us have two resumes to our credit?

    The first sheet is a crisp white sheet with bullet points and carefully chosen verbs. It …

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    Posted in Personal Branding, Social Media

    How to Ensure Product Safety and Avoid Recalls

    Ensure Product Safety and Avoid Recalls

    With a growing focus on consumer safety, manufacturers are working to ensure the efficacy of their products. Failure to develop products that are safe and user-friendly could result in monetary fines, loss of contracts and even mass recalls. In fact, an all-time high of 51 million vehicles were recalled in 2015 alone.

    The automotive industry …

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    Posted in entrepreneurship

    Just To Get a Rep

    Coworking Agreement

    As a mode of communications, the internet in general, and social media, in particular, has allowed us to connect to others in many different ways. We can share all types of happenstances in our lives and this ability can affect our lives both our personal and professional lives. Social media, for some, has seemingly blurred …

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    Posted in Brand Yourself As, Career Development, Career Resources, entrepreneurship, Me 2.0, Personal Branding, Positioning, Reputation Management, SEO, Social Media

    You Can Change Your Reputation at Work. Here’s How.

    Whether you went off the deep end one day after a little too much liquid at lunch, lost your temper and kicked the trash can across the office, never meet a deadline, are late to work every single day, or you are known for starting rumors faster than the laser printer kicks out pages, you …

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    Posted in Personal Branding

    Anonymous Rage

    Digital anger happens to everyone. Whether blindsided by a rude comment or engaged in a chat that quickly heats up, there is no evading the feeling of wanting to yell at your inanimate screen before throwing it on the floor. Unfortunately, breaking your screen won’t erase the rage now bubbling inside you. The message remains …

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    Posted in Media Branding, Personal Branding, Reputation Management

    Don’t Let FOMO Paralyze You‏

    No one wants to be left behind.

    No one wants to be the odd man out.

    No one wants to be the last to know.

    But, sometimes that’s just how it has to be. Someone has to be last to know. Or perhaps not to know at all. There is nothing wrong with this. There …

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    Posted in Career Development, Personal Branding

    Branding by Association – Part II

    In the world of personal branding, there are influences on your brand that you may not realize. In a post from a few weeks ago, Branding By Association, I referenced how your associates can influence how others consider you.  Associating yourself with certain groups will affect how you are perceived – both positively and negatively.  …

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    Posted in Employer Branding, Personal Branding, Reputation Management

    Personal Brand and the Baby Boom Generation

    Personal Brand? Many Baby Boomers struggle with this new term. I have to admit I did not understand it for a long time. In the olden days this was your reputation.

    When I graduated from an engineering school in the late 1970’s, I went to work for IBM as a computer programmer developing word processors. …

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    Posted in Personal Branding, Reputation Management

    Burning Bridges Can Feel Good

    There is an old saying that goes, you should Never Burn a Bridge. I agree. While it might feel good to burn a bridge I think the advice is pretty good and should be followed … with some exceptions and suggestions.

    Generally I do think it’s better to stay above the fray and not burn …

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    Posted in People, Personal Branding, Reputation Management
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