From Awkward Moments Into Opportunity
Have you ever been asked to recommend someone whose business practices you do not admire? Or with the advent of social media, have you been asked to “Like” a person or a business with which you have no familiarity?
In the hot seatThe situation of being asked to do this type of favor, in …
Successful Brands Reap Rewards
The traditional signs of a successful brand will be the welcomed repeat business, referrals and testimonials. These are driven by trust, attention paid to customer service and delivering far beyond expectations.
Consistency is keyYou may translate these techniques easily to social media. Become seen as the expert on the social media sites you visit. …
Authors, Publishers – Everyone Needs to Brand
Some authors view writing books as their sole livelihood while others view the craft as an added dimension to their core business, plus a vehicle for building credibility with their intended clientele. The self-help books need to reveal great content and the reader’s attention must be drawn in for fiction. Upon achieving this, the author’s …
Handling Adversity Well Creates Brand Recognition
We’ve all had those days: computer smokes, website is hacked, incorrect dates are printed on a flyer and arrives too late to reprint, or your words are completely taken out of context and misunderstood by someone close to you.
How you handle these trying times says a lot about you and your character. Your portrayal …
Opportunity Knocks More Than Once
In case you are just starting out on a new venture, it may be hard to believe the headline, “Opportunity knocks more than once.” In the early days, you frequently find yourself thinking, “If only opportunity would come around just once!”
Most often it takes dedicated work over a few years to begin seeing occasional …
Negotiate With Ease and a Smile!
Building your brand is about consistency in everything we do. I’m going to bridge this to the fact we each negotiate many times during the day but most people fail to recognize this. And then they hinder their outcome telling themselves, “I’m afraid to negotiate.” This is inconsistent with reality.
Old school negotiationsThe reason …
Personal Branding Interview: Jeffrey Gitomer
Today, I spoke to Jeffrey Gitomer, who is the author of The New York Times best sellers The Sales Bible, The Little Red Book of Selling, The Little Black Book of Connections, and in2008, Jeffrey was inducted into the National Speaker Association’s Speaker Hall of Fame. In this interview, Jeffrey talks about how he got …
Personal Branding Interview: Jill Konrath
Today, I spoke to Jill Konrath, who is the bestselling author of Selling to Big Companies, and the author of SNAP SELLING. In this interview, Jill talks about the characteristics of successful sellers, what snap selling is, how to break through the noise and make the sale, and more.
What are the characteristics of successful…How to Be a Closer: Part 2
Last week, I wrote about the importance of an original message in sales. This week we tackle the six stages of sales genius.
One: Set Your GoalsThe best way to get started in sales is by setting daily goals for yourself (daily goals are easier to accomplish and less daunting than weekly or monthly …
How to Be a Closer: Part 1
Regardless of whether you want to work for yourself or climb the ladder of corporate life, to be successful, there’s one thing you have to fundamentally understand: Sales.
Yes, I know.
If you’re like most people, you’re quietly cringing and squirming. 99.9% of us don’t like to sell, and for good reason. In sales, you …