• Learn How to Build a Powerful Personal Brand That Will Differentiate You and Allow You To Compete in the Global Marketplace.
  • Blog Archives

    How to Deal With Your Hacked Twitter Account

    I should be writing about my recent trip to Cancun, and my safe return without the swine flu. But instead, I’m writing about this stupid person who hacked my Twitter account and started following hundreds of spammers who started sending me hundreds of direct messages with hundreds of stupid links that I’m afraid to click. …

    Tagged with: , ,
    Posted in eBrand, Personal Branding, PR, Reputation Management, Social Media

    3 Search Engines You’ve Probably Never Heard Of

    Move over Google – the future of searching is no longer just about you! Check out these 3 new search engines below, then consider how to manage your personal brand on them in the comments section.

    OneRiot

    OneRiot looks at what’s happening on Twitter and Digg in realtime results. They write, “Increasingly, the web’s most …

    Tagged with: , ,
    Posted in eBrand, People, Personal Branding, Reputation Management, SEO

    Two Questions About Personal Branding Issues

    Here are two posts that caught my eye this week. Neither was about personal branding, but both raised questions about personal branding that are worth discussing. What do you think?

    If you want to be successful, be worth sharing by Jamie Varon

    Do we damage our personal brands by overdoing the self-promotion? Jamie Varon writes, …

    Tagged with: , , ,
    Posted in Brand Yourself As, Career Development, gen-y, Personal Branding, Positioning, Reputation Management

    How To Transition or Expand Your Brand to Two Topics

    I have a dilemma. I have a blog about Gen Y topics with nearly 1000 subscribers. I started a new blog about marketing and consumer insights this week, and I am worried about transitioning my personal brand. My second blog is far more important than my first one because it’s the platform for my company, …

    Tagged with: , , , , ,
    Posted in Brand Yourself As, Career Development, gen-y, Personal Branding, Positioning, Reputation Management, Social Media

    A Simple Networking Meeting Checklist

    As a consultant, I am constantly going on informational/networking meetings to convince clients to hire me. Through these experiences, I’ve learned a lot about how to conduct a networking meeting.

    Here are six tips I have for managing networking meetings:

    Be persistent

    It’s not easy, but I get meetings with many CEOs and other executives …

    Tagged with: , , ,
    Posted in Career Development, entrepreneurship, Job Search, Networking, Personal Branding, Success Strategies

    More on Measuring Your Personal Brand

    This is a follow-up post to my post last week: How to Measure Your Personal Brand. Here are some comments from you guys, and what I think about these three topics at the end.

    On the meaning of numbers to measure a brand

    “I DO think that you can measure your personal brand from stats …

    Tagged with: , , , ,
    Posted in Marketing, Personal Branding, Reputation Management, Social Media

    How to Measure Your Personal Brand

    Today I was going to write a post about different ways to measure your personal brand. Then I realized, there is only one way that we all measure our own personal brands: through how we stack up to competitors.

    Don’t believe me? See for yourself.

    How do you measure your personal brand on twitter? Through …

    Tagged with: , , , ,
    Posted in Brand Yourself As, People, Personal Branding, Reputation Management, SEO, Social Media

    How to be Popular on Social Media

    Have you ever read the book How to Be Popular by Meg Cabot? (Probably not, because it’s a young adult novel written for 12-14 year-old girls, who probably don’t read this blog.) I read it this weekend as research for another project I’m working on, and was surprised by how much I enjoyed the book.…

    Tagged with: , , , , ,
    Posted in Book Reviews, Marketing, Networking, People, Personal Branding, Reputation Management, Social Media, Success Strategies

    An Audacious Way to Build an Online Brand

    Last week, Jamie Varon (@jamievaron) made waves in the Twitter and Gen Y communities with a career advice post about her last job and a new website to get Twitter to hire her. I caught up with her to talk about what she’s doing to build her online personal brand – and ask how she …

    Tagged with: , , , , , ,
    Posted in Career Development, entrepreneurship, gen-y, Interview, Job Search, Personal Branding, PR, Reputation Management, Social Media, Success Story, Success Strategies

    Five Tips for Creating Video Posts

    Now that my blog has gained some traction, I’ve been thinking about how to introduce video blogging to my audience to stretch myself and my blog. After getting advice from many people on how to get started, here are five tips I’ve heard:

    Tune in to what others are doing

    Good bloggers read a lot …

    Tagged with: , , , ,
    Posted in Brand Yourself As, Career Development, Futures, Interview, Networking, Personal Branding, Social Media, Success Strategies
    Content Partners
    As Seen In