Category: PR

Corporate BrandingPersonal BrandingPositioningPRSuccess Strategies

Tip: Empower Someone Else to Build Your Personal Brand

Before my book came out, I was managing my own public relations department (Me Inc.). I would read articles by journalists that covered marketing, careers, and technology, and respond to them. I would also pitch the media on relevant topics around personal branding and constantly network. Looking back at my efforts, I must have appeared …

Book ReviewsInterviewPeoplePersonal BrandingPRSocial MediaSuccess Strategies

Personal Branding Interview: Arielle Ford

Today, I spoke to Arielle Ford, is the president of The Ford Group and author of The Soulmate Secret. She was instrumental in launching the careers of many NY Times bestselling self-help authors including Deepak Chopra, Jack Canfield, and Mark Victor Hansen. In this interview, Arielle talks about how she got started in non-function book …

entrepreneurshipMarketingPersonal BrandingPRSocial Media

Social “Me”dia Syndrome: A Deadly Epidemic

That Will Cause Your Brand Building and Business Growth to Suffer

Could you be suffering from Social “Me”dia Syndrome and not even know it? Unfortunately, this common ailment is causing millions of businesses and individual’s serious pain when it comes to their online brand building and business growth efforts.

So what is Social “Me”dia Syndrome? …

Book ReviewsCareer DevelopmentInterviewMarketingPersonal BrandingPRSuccess Strategies

Personal Branding Interview: Harrison Monarth

Today, I spoke to Harrison Monarth, who is the New York Times bestselling co-author of The Confident Speaker, and his latest book is called Executive Presence: The Art of Commanding Respect Like a CEO. In this interview, Harrison talks about the natural laws of perception, why professionals should care about social intelligence, highlights some core …