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    Personal Branding Interview: Arielle Ford

    Today, I spoke to Arielle Ford, is the president of The Ford Group and author of The Soulmate Secret. She was instrumental in launching the careers of many NY Times bestselling self-help authors including Deepak Chopra, Jack Canfield, and Mark Victor Hansen. In this interview, Arielle talks about how she got started in non-function book …

    Posted in Book Reviews, Interview, People, Personal Branding, PR, Social Media, Success Strategies

    Karma and Your Brand Reputation

    Anything that is posted online can always come back to haunt you in the future. I’m starting to see bloggers who feel that they can become more successful when they taunt and bully others in a public setting. These individuals, whom I won’t name, can justify their blog posts based on facts uncovered online. The …

    Posted in eBrand, People, Personal Branding, PR, Reputation Management

    How Facebook May Have Ruined Its Brand

    Facebook has been in the news a lot lately, but unfortunately for them that’s not a good thing. Users have been up in arms over recent changes to Facebook’s privacy policy – which is only the latest in a series of changes that have many people questioning their use of the prevailing social network.

    I …

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    Posted in PR, Reputation Management, Social Media

    Personal Branding Interview: Michael Hyatt

    Today, I spoke to Michael Hyatt, who is the Chief Executive Officer of Thomas Nelson Publishers, the largest Christian publishing company in the world and the seventh largest trade book publishing company in the U.S. In this interview, Michael talks about how and when he started using social media tools, the impact blogging has had …

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    Posted in eBrand, Interview, Marketing, People, Personal Branding, PR, Social Media

    Social “Me”dia Syndrome: A Deadly Epidemic

    That Will Cause Your Brand Building and Business Growth to Suffer

    Could you be suffering from Social “Me”dia Syndrome and not even know it? Unfortunately, this common ailment is causing millions of businesses and individual’s serious pain when it comes to their online brand building and business growth efforts.

    So what is Social “Me”dia Syndrome? …

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    Posted in entrepreneurship, Marketing, Personal Branding, PR, Social Media

    Personal Branding Interview #2: Brian Solis

    Today, I spoke to Brian Solis, who is a new media leader, principal of FutureWorks, blogger, and author of the new book Engage. In this interview, Brian talks about what engagement means in the social media world, how he came to write his new book, how engagement and personal branding go together, and why he’s …

    Posted in Book Reviews, Corporate Branding, Interview, People, Personal Branding, PR, Social Media

    Personal Branding Interview: Harrison Monarth

    Today, I spoke to Harrison Monarth, who is the New York Times bestselling co-author of The Confident Speaker, and his latest book is called Executive Presence: The Art of Commanding Respect Like a CEO. In this interview, Harrison talks about the natural laws of perception, why professionals should care about social intelligence, highlights some core …

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    Posted in Book Reviews, Career Development, Interview, Marketing, Personal Branding, PR, Success Strategies

    Is Visibility More Important Than Money?

    The cost of content is decreasing, but the importance of content is increasing. Now and in the future, your main differentiator will be your personal brand.  Distribution and promotional costs are being reduced in price because of social media tools that allow you to achieve both.  More and more people are preaching that “social media …

    Posted in Career Development, eBrand, Marketing, Personal Branding, PR, Social Media

    Personal Branding Interview: Jerry Springer

    Today, I spoke to Jerry Springer, who is best known for the Jerry Springer Show. He was also the mayor of Cincinnati, and is a political pundit, lawyer, award-winning newscaster, country recording artist, and international emcee and TV personality. In this interview, Jerry talks about how to stand out in a world filled with endless …

    Posted in Career Development, Interview, Marketing, People, Personal Branding, Positioning, PR, Success Strategies

    Personal Branding Interview: Aaron Kwittken

    Today, I spoke to Aaron Kwittken, who is the CEO and Managing Partner of Kwittken & Co and a previous vice president at Fleishman Hillard.  In this interview, Aaron goes over some obstacles he faced in becoming successful at a young age, how his role as a PR person has changed and what you should …

    Posted in Futures, Interview, Marketing, People, Personal Branding, PR, Social Media
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