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    How to Apply a Procurement Strategy to Your Personal Life

    How do you decide what to buy and when to buy it? Odds are high that it comes down to two major factors: need and price. You know when you need to get something new, and you know what price works for your budget — but is that enough? 

    You may default to big-box stores …

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    How The Right Content Optimization Can Increase Brand Visibility

    Increase Brand Visibility

    The latest Google search update is now a more mobile-friendly algorithm that keeps up with today’s search trends. As social media and technology has transformed the way we find information, the improved method is designed to understand the intent and contextual meaning of a query from portable devices. This is great news for brands as …

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    Why Influencer Marketing Is Still Important For Brands

    influencer marketing

    As mobile marketing is becoming more center stage for brands it’s more important than ever to stand out to your personal brands’ audience in a remarkable way. Connecting with the right people in your industry is just the beginning to building an effective strategy that is authentic, and able to solve the most pressing problems.…

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    Improve Conversions from Your Brand’s Website Home Page

    Your personal brand’s website’s home page is the main hub to attract interested prospects. Your visitors should know that you are both ready and able to answer their questions and solve their problems in addition to what you have to offer in your products or services.

    So how exactly does a personal brand attract the …

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    How to Write YouTube Headlines That Get Read For Your Personal Brand

    When building a personal brand video content is key to increased visibility online. To achieve this it’s not only important to create compelling media that attracts an audience, but to also tailor topics for your target market. More than ever your audience is using YouTube as a search engine to find what they are looking …

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    How to Create Eye-Catching Visual Content For Your Personal Brand

    Visual Content

    How your brand image is projected visually is important to your audience and visibility. A mix of appealing images and video will not only increase engagement in your marketing, but will also create a greater awareness.

    Visuals are entertaining and stimulating to the mind. Most of all, people like sharing content that is unique and …

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    How To Create A Business Game Plan For Your Personal Brand

    Your personal brand needs to have a plan in place for your projected growth, regardless of whether you’re new to Internet marketing and branding, or a seasoned participant. Ask yourself, where do you see your business going in the next few years?

    Having a passion for what you do is essential to success along with …

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    Get More Followers for Your Personal Brand with Instagram Stories

    Today it’s all about great visual content and videos online, and publishing stories on Instagram is just one way an audience can better get to know a brand. In order to attract new followers for your business it is important to branch out and try new mediums.

    How can your personal brand create more visibility …

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    How Interacting in Professional Groups on Facebook Can Help Your Brand Grow

    For years groups on Facebook have been a hub of activity, especially for brands. These are places where you can can actually help attract new Fans without paying for advertising. Groups can help build your personal brand’s visibility and create more social interactions.

    By engaging in groups that are relevant to your niche you can …

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    How to Use Social Media the Right Way for Building More Leads

    Social Media For Leads

    Information overload and our ability to become commercial free has changed the old fashioned marketing funnel.  Attention getting tactics will no longer sell your products and services. Your brand audience now controls what they want to see whether this be on a smart phone, tablet, computer or television. Old methods simply don’t work anymore — …

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    Posted in Personal Branding
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