Category: Brand Yourself As

Brand Yourself AsCorporate BrandingEmployer BrandingMarketingMedia BrandingPersonal BrandingSocial MediaSuccess Story

Win in Business like the Golden State Warriors

I was born a Warriors fan. Having grown up in the Bay Area and in a household where sports were watched, played, and avidly discussed, the local teams were always a favorite. With basketball and specifically the Warriors, there was always a special feeling about watching them. From the Chris Mullin days to the Chris …

Brand Yourself AsCareer DevelopmentJob SearchMarketingPersonal BrandingPositioningSkill DevelopmentSuccess Strategies

How to Craft Job Search Emails That Get Read

AS A PROFESSIONAL HEADHUNTER I GET LITERALLY HUNDREDS OF EMAILS EACH AND EVERY BUSINESS DAY FROM POTENTIAL CANDIDATES FOR POSITIONS I AM ATTEMPTING TO FILL for our recruiting firm’s hiring company clients. Here is a sad, depressing, discouraging fact about the overwhelming majority of these emails: Most are very poorly written and constructed, confused and …

Brand Yourself AsCareer DevelopmentInterviewJob SearchPersonal BrandingSound Branding

How to Field a Hiring Pro’s First Phone Call

IF YOU HAVE BEEN CONDUCTING A SYSTEMATIC, WELL-THOUGHT-OUT, WELL-EXECUTED NEW JOB SEARCH, and if you have clearly positioned yourself as being among TOP candidates, in today’s burgeoning job market, sooner rather than later, you should expect to receive an initial contact from a hiring professional, i.e., a hiring manager, headhunter or in-house corporate recruiter. Nearly …

Brand Yourself AsCareer DevelopmentPersonal BrandingPositioningSound Branding

5 Mistakes That Could Easily Derail Your Career

DURING THE GREAT RECESSION, WHEN HUGE LAYOFFS AND FREQUENT DOWNSIZINGS WERE THE GENERAL ORDER OF THE DAY FOR MANY, MANY EMPLOYERS, literally millions of men and women were in constant, sometimes paralyzing fear that the next “heads” on “the chopping block” could quickly and easily end up being their own.

Thank goodness, now that hiring …