Category: eBrand

Career DevelopmenteBrandPersonal BrandingPositioningSocial MediaSuccess Strategies

The Age of Resistance is Upon Us

We are living in a very different world than we were a few years ago. We are now inundated with so much content and advertising, across so many media streams, that we’ve started to become resistant.  We are opting out of email newsletters, unsubscribing to magazines and newspapers, unfollowing on Twitter, de-friending on Facebook, and …

Book ReviewsCareer DevelopmenteBrandInterviewPeoplePersonal BrandingSocial MediaSuccess Strategies

Personal Branding Interview #2: Susan Gunelius

Today, I spoke to Susan Gunelius, who is the President & CEO of Keysplash Creative, the author of Blogging All-in-One For Dummies, and a columnist for and This is a follow-up interview to the one I had with Susan at the end of 2009. In this interview, Susan talks about the current state …

Book ReviewsCorporate BrandingeBrandInterviewMarketingPeoplePersonal BrandingSocial Media

Personal Branding Interview: David Brier

Today, I spoke to David Brier, who is a award-winning brand identity designer, author and branding expert. He is the author of Defying Gravity and Rising Above the Noise. In this interview, David talks about brand identity for people and companies, logo’s and slogan’s, and more.

What goes into a corporate brand identity? Would this…
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Career DevelopmentCorporate BrandingeBrandEducationeventsmagazineMe 2.0Personal Branding

Announcing the Launch of Millennial Branding, LLC

Back in 2007, I had a vision of creating a “personal branding world.” A world in which everyone would have the opportunity to stand out and achieve success through the internet. The blue logo compass with the black silhouette, that you still see on all of my websites today, was established to become your guide …

Book ReviewseBrandInterviewPeoplePersonal BrandingReputation ManagementSEOSocial MediaSuccess Strategies

Personal Branding Interview: Michael Fertik and David Thompson

Today, I spoke to Michael Fertik and David Thompson, who are the authors of Wild West 2.0. Michael is the CEO of ReputationDefender, and David Thompson is the Chief Privacy Officer for the company.  Note that ReputationDefender has been a previous sponsor of Personal Branding Magazine. In this interview, both Michael and David talk about …

eBrandInterviewJob SearchPeoplePersonal BrandingSuccess Strategies

Personal Branding Interview: Matthew Rothenberg

Today, I spoke to Matthew Rothenberg, who is the editor-in-chief for TheLadders. amd previously he worked at Ziff Davis Media, ZDNet, CNET, and Hachette Filipacchi. In this interview, Matthew talks about how executives get jobs, online branding in an executive job search, job search tips, and more.

How are executives getting jobs now, aside from…
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