• Learn How to Build a Powerful Personal Brand That Will Differentiate You and Allow You To Compete in the Global Marketplace.
  • Blog Archives

    Warning Signs of a Bad Candidate

    shutterstock_206262628

    Hiring the wrong candidate can cost the employer time, energy and money. Therefore, employers should be careful when assessing the candidates for the job. As an employer, you should not only look if the candidate’s skills and experience is a good fit for the job but also watch out his/her manners during the interview. If …

    Tagged with: , , ,
    Posted in Interview, People, Personal Branding, Recruitment

    David Grutman: Bartending in Aventura to the King of South Beach Nightlife

    unnamed

    Last week I got the opportunity to chat with David Grutman, one of the founding partners of Miami Marketing Group; the company behind the top Miami nightclubs LIV, STORY, and LIV Sun Life Stadium. Over the course of this interview we will get insight into moving up the ranks of South Beach nightlife, relationship management, …

    Tagged with: , , , , , , , , , , , , , , , , , ,
    Posted in Articles, Brand Yourself As, Career Development, Corporate Branding, eBrand, Employer Branding, entrepreneurship, events, Interview, management, Marketing, Media Branding, Networking, People, Personal Branding, Positioning, PR, Success Story, Success Strategies

    What It Takes to Write For The Daily Show With Jon Stewart

    unnamed

    *Following responses are not verbatim*

    I recently had the privilege to sit down with Delaney Yeager, a writer from The Daily Show with Jon Stewart. Delaney told me about her experience on the show and the hard work it takes to be ready to air at 11pm Monday through Friday. The Daily Show’s focus is …

    Tagged with:
    Posted in Interview, Personal Branding

    How to Make Your Content (And Yourself!) Go Viral

    Jonah Berger is a Marketing Professor at the Wharton School at the University of Pennsylvania and author of the New York Times Bestseller Contagious: Why Things Catch On. He has published dozens of articles in top-tier academic journals, and popular outlets like the Wall Street Journal and Harvard Business Review often cover his research.  Berger …

    Tagged with:
    Posted in Interview, Personal Branding

    Interview: Smart Money Smart Kids by Dave Ramsey And Rachel Cruze

    ramsey

    I recently spoke to Dave Ramsey and his daughter Rachel Cruze, as they were releasing their new book “Smart Money Smart Kids: Raising the Next Generation to Win with Money“. Ramsey is America’s trusted voice o”.n money and business. His four New York Times best-selling books –Financial Peace, More Than Enough, The Total Money Makeover …

    Tagged with: , ,
    Posted in Career Resources

    Cassey Ho: Look Like a Beauty, Brand Like a Beast

    Blogilates-Cassey-Ho-talks-fitness-and-healthy-eating

    I recently had the pleasure of speaking with YouTube sensation Cassey Ho, creator of POP Pilates and the Blogilates YouTube channel. With subscribers and views surpassing one million and 96 million respectively, Cassie has built a tribe of “POPsters” worldwide dedicated to maintaining an active lifestyle. I caught up with Cassey shortly after she wrapped …

    Tagged with:
    Posted in Career Resources

    Personal Branding Weekly – It’s Hard Time

    Thinking photo from Shutterstock

    ‘Time is of the essence – time is money’. Perhaps we think this phrase to be a tad bit trite, as we have heard people say it over and over again, so much so that these words fall upon our ears passively, like hearing some insistent, broken record in dire need of a new track. …

    Tagged with: , , ,
    Posted in Job Search, Networking

    Kings of Content: Interview with the UR Business Network

    UR Business Network

    Recently, I had the pleasure of sitting down with two of my mentors and close friends, Sergio Garcia and Rick Brutti. Sergio is a multimedia marketing expert, and has published several books in Latin America and a successful business magazine in the United States. Rick is a serial entrepreneur and the first ever CFO of …

    Tagged with: , , , ,
    Posted in Career Resources, entrepreneurship, Interview, Skill Development

    Lessons From the American Revolution: An Interview with Fox News’ Brian Kilmeade

    George Washington Secret Six

    Recently, I had the pleasure of speaking with Brian Kilmeade, cohost of Fox News Channels Fox & Friends, host of the nationally syndicated radio show Kilmeade & Friends, and most recently, co-author (along with Don Yaeger) of George Washington’s Secret Six: The Spy Ring That Saved the American Revolution. In this book, Brian shares the …

    Tagged with: , , ,
    Posted in Career Resources, Personal Branding

    Flexibility in Your Career Plan Can Lead to Success!

    Career Path photo from Shutterstock

    Stay open to new opportunities; It can lead to your success and happiness! — Beth Kuhel

    I recently interviewed Bo Burlingham, the affable Editor-At-Large for Inc. magazine about his career path. Bo surprised me by saying he actually had no career plan and his ascent to his current position was more or less “an accident.” …

    Tagged with: ,
    Posted in Career Resources
    Content Partners
    As Seen In