I often chuckle when people ask the questions: “Is social media that big of a deal?” or “Can social media really boost my career?” My answer is always in the affirmative. This isn’t just because I think so, but because I’ve seen it play out countless times for numerous people.
In our world today, social … Read the Rest →
Bite-sized content or microblogging is becoming more popular with online audiences on both mobile and computer devices. Creating unique and eye-catching images opens the door for converting leads into sales and growing your social networks with organic methods.
Which platforms work the best for microblogging posts? After conducting the right target market research to learn … Read the Rest →
Twitter is still one of the most popular social networks for brands between their customers to communicate and share information. Recently a major upgrade has allowed all users to take advantage of a new 280 character limit. This microblogging platform has been competing with other platforms like Facbeook, Instagram, and Google Plus, and now it’s … Read the Rest →
There’s no newspaper or magazine nowadays that does not devote some space to the fast-developing new phenomenon called social media. My explanation for this is very simple: Let’s say you invite some people for a social gathering to take place in your house. Among the dozen or so you host will be some who are … Read the Rest →
In case you missed it, a certain corner of the social media world experienced an influx of joy, celebratory actions and a splash of a surprise this week when Twitter announced changes to the way we will tweet.
When news of new ways around Twitter’s 140-character limit were announced, people rejoiced, screamed emphatically, and waved … Read the Rest →
Everyone in business wonders why sales can be so complex. A simpler and more-straight forward solution is almost always sought. In fact, the new buzz words are “sales enablement”.
The term, sales enablement, can mean so many different things. For example, open communication among departments will significantly contribute to sales enablement. When marketing, sales and … Read the Rest →
Finding acceptable ways to get around gatekeepers is a hot topic for both salespeople and entrepreneurs. Saddled with the need to continually contact new prospective clients only to not be able to get through is highly frustrating. It takes time away from meeting with clients and implementing sales.
Even with diplomacy, the common experience is … Read the Rest →
Twitter is still a top social network for your personal brand to build a strong community and attract new leads. If you want to increase your sales it’s important to add an effective social selling strategy here, which offers opportunities to connect with influencers, more insights into your target market, and much more.
How can … Read the Rest →
Tagging is an essential part of a solid social media marketing strategy. It helps you interact with both your current audience and those you want to woo into your fold. However, there have been enough cases of overtagging that Facebook, Twitter and Instagram all have their own brands of justice when it comes to dealing … Read the Rest →
Social media has provided companies a quick, uninhibited way to connect with consumers the world over. From this, of course, has stemmed those brands that never quite “got” its purpose, choosing to type out manifestos and then posting them 150 characters at a time on Twitter. Even though this kind of over-tweeting is certainly harmful … Read the Rest →
